Having a virtual store can prove to be quite a challenge. As we are used to face-to-face business models, when opening a business focused on e-commerce, we deal with points that are often not only new for us, but also for other colleagues.
However, technology is there to help us. Currently, there are several integrated business management system software, also known as ERP, that can help those looking to make their business grow in a sustainable way.
That's because ERP helps to centralize information from practically the entire line of company processes in just one place, providing a much more accurate and didactic overview, even for those who are not used to this huge amount of information or technology.
According to the Research on the Use of IT – Information Technology in Companies, carried out by FGV, in 2022, 84% of companies already use some type of ERP software. This survey had 2,650 valid responses, within more than 10,000 companies surveyed in various market segments. This shows the growth that this type of technology has had in the sector in recent years and how entrepreneurs have better accepted the transition from manual to automatic processes, through programs.
However, even with these numbers and this introduction, many people are still afraid of acquiring this software, for fear that the implementation cost will not generate the expected profits from this investment. With that in mind, we separate here the main benefits that hiring this service can bring to your company and your business.
In this topic we have a series of benefits in only one. With more accurate stock control, it is possible to see the consumption preferences of your customers and the products that are not available, making the purchase decision much more assertive.
Product availability also ends up improving. As the ERP is fully integrated with the incoming and outgoing inventory processes, it can provide an exact number of products that can be purchased.
Thus, when the customer clicks on the page, he will not be faced with the problem of buying a product, which appears as available, and, when confirming the purchase, it appears as unavailable.
Relationship with customers
This system also stores customer preference information. With this extremely valuable information, it is possible to assemble much more assertive catalogs, aimed at increasing the conversion rate of your website. After all, you will have products that interest your target audience much more.
Issuance of invoices
By automating the process of issuing invoices, you save a lot of time, which can be allocated to other demands that need more attention than breaking your head with bureaucracy.
In addition, as the system is fully integrated, it also provides real-time updates of your inventory, which makes decision-making even easier.
In addition to the immediacy of receiving information, it can be viewed on any device. To do this, you need to enter your information on the device you want to work on, and you can count on this practicality that the system offers its users.
With the creation of the General Data Protection Law (LGPD), companies have been forced to be more cautious with their information. With the centralization of the data captured by the system, information leakage is avoided through numerous means of control, which eventually may end up missing some data, even if it is accidental.
Another point that can happen with spreadsheets to keep data is that they are lost or misplaced. With ERP, you have this added security that, regardless of what happens, the information you've collected over time, even if a device fails, will still be within the system.
Integrates with logistics processes
With this system integration, logistical processes can also be easily calculated. From the moment the customer completes the purchase, the freight is immediately calculated, according to previous schedules, made based on the entire production chain, in order to provide the fairest value for both ends.
This is ideal, as it allows the communication between the logistics and sales sectors to be more calibrated, providing more accurate information between them and even speeding up the purchasing process.
Ease of people management
This is a point that few people comment on, but the ERP even helps with that. With the software, it is possible to have greater control of schedules, productivity of each sector and even its bottlenecks.
All of this is important to generate more assertive training courses that can provide employees with better working conditions within your company. With this, your employees will be more motivated and their productivity will skyrocket.
Efficiency in the separation and dispatch of products
Would you like to receive the wrong product at your home? I imagine not. Now put yourself in your customer's shoes. With the ERP system, it is possible to make the shipping process much faster and more efficient, leaving it less prone to human errors, which may still happen, but which will be detected more easily.
All of this results in this gigantic benefit. With this data being provided in only one place, decision making becomes much more accurate and efficient.
As information reaches the system in real time, this is an ideal benefit, especially for those who have difficulty with inventory, for example, which we know is something very complicated.