{"id":3508,"date":"2022-07-08T19:39:32","date_gmt":"2022-07-08T19:39:32","guid":{"rendered":"http:\/\/kevinbk.com\/?p=3508"},"modified":"2023-09-28T09:55:09","modified_gmt":"2023-09-28T09:55:09","slug":"google-analytics","status":"publish","type":"post","link":"https:\/\/kevinbk.com\/zh\/%e8%b0%b7%e6%ad%8c%e5%88%86%e6%9e%90\/","title":{"rendered":"\u8c37\u6b4c\u5206\u6790\uff1a\u4e86\u89e3\u660e\u5e74\u5e73\u53f0\u7684\u53d8\u5316"},"content":{"rendered":"<p>\u25cb <strong>\u8c37\u6b4c\u5206\u6790<\/strong> \u662f\u5e2e\u52a9\u90a3\u4e9b\u5de5\u4f5c\u5e76\u7ecf\u5e38\u4f7f\u7528\u6570\u5b57\u8425\u9500\u7684\u4eba\u7684\u4e3b\u8981\u5de5\u5177\uff0c\u4e13\u95e8\u7528\u4e8e\u5e2e\u52a9\u8861\u91cf\u7528\u6237\u53c2\u4e0e\u5ea6\u4ee5\u53ca\u6b63\u5728\u5236\u4f5c\u7684\u5185\u5bb9\u7684\u8d28\u91cf\u3002<\/p>\n\n\n\n<p>\u7136\u800c\uff0c\u4e00\u4e9b\u53d8\u5316\u5373\u5c06\u5230\u6765\uff0c\u5373\u4f7f\u662f\u90a3\u4e9b\u5df2\u7ecf\u4f7f\u7528\u8be5\u5de5\u5177\u4e00\u6bb5\u65f6\u95f4\u7684\u4eba\u4e5f\u9700\u8981\u9002\u5e94\u5b83\u4eec\uff0c\u4ee5\u4fbf\u80fd\u591f\u7ee7\u7eed\u5236\u4f5c\u5185\u5bb9\uff0c\u5e76\u901a\u8fc7\u6570\u5b57\u8425\u9500\u786e\u4fdd\u5b83\u4eec\u5728\u4e92\u8054\u7f51\u4e0a\u7684\u5b58\u5728\u548c\u5f71\u54cd\u529b\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u4eca\u5929\u7684\u6587\u7ae0\u5c06\u8ba8\u8bba\u5e73\u53f0\u5c06\u53d1\u751f\u7684\u53d8\u5316\uff0c\u63a2\u7d22\u53d1\u751f\u4e86\u4ec0\u4e48\u53d8\u5316\uff0cGoogle Analytics \u662f\u5982\u4f55\u5de5\u4f5c\u7684\uff0c\u4f7f\u7528\u5b83\u7684\u4f18\u52bf\u662f\u4ec0\u4e48\uff0c\u4ee5\u53ca\u4e3a\u4ec0\u4e48\u60a8\u7684\u54c1\u724c\u5e94\u8be5\u7ee7\u7eed\u6295\u8d44\u5b83\u3002<\/p>\n\n\n\n<p>\u65e0\u8bba\u60a8\u7684\u54c1\u724c\u5173\u6ce8\u70b9\u662f\u5426\u5728 <a href=\"https:\/\/www.breaksoft.com.br\/desenvolvimento-software-automacao-comercial\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>\u4e1a\u52a1\u81ea\u52a8\u5316\u8f6f\u4ef6\u5f00\u53d1<\/strong><\/a><strong> <\/strong>\u6216\u5728\u5de5\u4e1a\u670d\u52a1\u9500\u552e\u4e2d\uff0c\u4f7f\u7528 Google Analytics \u5bf9\u4efb\u4f55\u516c\u53f8\u7684\u53d1\u5c55\u90fd\u81f3\u5173\u91cd\u8981\uff0c\u5c24\u5176\u662f\u5728\u521a\u8d77\u6b65\u7684\u516c\u53f8\u3002<\/p>\n\n\n\n<p>\u7136\u800c\uff0c\u5c3d\u7ba1\u5b83\u88ab\u5e7f\u6cdb\u4f7f\u7528\uff0c\u4f46\u5f53\u524d\u7684\u670d\u52a1\u5728\u4f7f\u7528 10 \u591a\u5e74\u540e\u5c06\u88ab\u505c\u7528\uff0c\u4e3a 2023 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noopener\"><strong>\u5546\u4e1a\u89c6\u9891\u5236\u4f5c\u4eba<\/strong><\/a>.<\/p>\n\n\n\n<p>\u66f4\u4e0d\u7528\u8bf4\u5f53\u4e00\u5bb6\u516c\u53f8\u6216\u4e2a\u4eba\u6d88\u8d39\u7684\u670d\u52a1\u4e0d\u80fd\u6ee1\u8db3\u4ed6\u4eec\u7684\u9700\u6c42\u65f6\uff0c\u4ed6\u4eec\u5c31\u4f1a\u5f00\u59cb\u5bfb\u627e\u5176\u4ed6\u505a\u5f97\u66f4\u597d\u7684\u670d\u52a1\uff0c\u4ece\u800c\u5bfc\u81f4\u8c37\u6b4c\u672c\u8eab\u5931\u53bb\u4e00\u4e9b\u5ba2\u6237\u3002<\/p>\n\n\n\n<p>\u8003\u8651\u5230\u8fd9\u4e00\u70b9\uff0c\u5c31\u66f4\u5bb9\u6613\u7406\u89e3\u4e3a\u4ec0\u4e48\u9700\u8981\u8fd9\u6837\u7684\u66f4\u65b0\u4ee5\u53ca\u4e3a\u4ec0\u4e48\u8981\u521b\u5efa\u4e00\u4e2a\u65b0\u5de5\u5177\uff0c\u4f5c\u4e3a\u524d\u4e00\u4e2a\u5de5\u5177\u7684\u7ee7\u627f\u8005\u3002<\/p>\n\n\n\n<p>\u8fd8\u9700\u8981\u63d0\u5230\u7684\u662f\uff0c\u4f5c\u4e3a\u8d28\u91cf\u7ef4\u62a4\u3001\u6570\u636e\u7ba1\u7406\u548c\u5206\u6790\u7684\u65d7\u8230\uff0c\u6709\u5fc5\u8981\u5173\u6ce8\u5c31\u4e1a\u5e02\u573a\u3002<\/p>\n\n\n\n<p>\u6240\u4ee5\u7528\u4f60\u6765\u7ba1\u7406\u6765\u81ea <a href=\"https:\/\/www.viniltec.com.br\/mobile-promocional\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>\u4fc3\u9500\u624b\u673a<\/strong><\/a> \u6216\u8005\u5bf9\u4e8e\u60a8\u7684\u7269\u6d41\u516c\u53f8\uff0c\u4ee5\u4e0b\u4e3b\u9898\u5c06\u66f4\u597d\u5730\u8bf4\u660e Google Analytics \u7684\u5de5\u4f5c\u539f\u7406\u4ee5\u53ca 2023 \u5e74\u5c06\u53d1\u751f\u54ea\u4e9b\u53d8\u5316\u3002\u770b\u770b\u5427\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e86\u89e3\u8c37\u6b4c\u5206\u6790<\/h2>\n\n\n\n<p>\u9996\u5148\u8981\u4e86\u89e3\uff0c\u76ee\u524d\u4f7f\u7528\u7684\u5de5\u5177\u662fGA3\uff0c\u4e5f\u5c31\u662f\u4fd7\u79f0\u7684Universal Analytics\uff0c\u4e5f\u6709\u7b2c\u4e8c\u4e2a\u7248\u672c\uff0c\u5c31\u662fGA4\u3002\u8fd8\u8981\u8bb0\u4f4f GA \u662f Google Analytics \u4e00\u8bcd\u7684\u7f29\u5199\u3002<\/p>\n\n\n\n<p>\u8fd9\u4e24\u79cd\u5de5\u5177\u90fd\u88ab\u5e7f\u6cdb\u4f7f\u7528\uff0c\u7b2c\u4e00\u4e2a\u4e8e 2012 \u5e74\u63a8\u51fa\uff0c\u7b2c\u4e8c\u4e2a\u4e8e 2020 \u5e74\u63a8\u51fa\u3002&nbsp;<\/p>\n\n\n\n<p>\u4e13\u4e1a\u4eba\u58eb\u4f7f\u7528\u5b83\u4eec\u6765\u63d0\u9ad8\u4ed6\u4eec\u7684 SEO \u6392\u540d\u5e76\u786e\u4fdd\u67d0\u4e9b\u9700\u6c42\u7684\u6709\u6548\u6027\uff0c\u4ee5\u53ca\u66f4\u597d\u5730\u4e86\u89e3\u7528\u6237\u7684\u884c\u4e3a\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u4e0e\u5408\u4f5c\u7684\u516c\u53f8 <a href=\"https:\/\/www.pressmedicao.com.br\/calibracao-equipamentos-medicao\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>\u6d4b\u91cf\u8bbe\u5907\u7684\u6821\u51c6<\/strong><\/a> \u6216\u8005\u4ec5\u4ec5\u901a\u8fc7\u6570\u5b57\u9500\u552e\uff0c\u4ed6\u4eec\u90fd\u5fc5\u987b\u8fc1\u79fb\u5230 GA4\uff0c\u653e\u5f03 Universal Analytics\u3002<\/p>\n\n\n\n<p>\u4e00\u4e9b\u5c06\u968f\u4e4b\u6539\u53d8\u5e76\u7ecf\u8fc7\u6539\u8fdb\u548c\u91cd\u65b0\u8bbe\u8ba1\u7684\u529f\u80fd\u5305\u62ec\uff1a<\/p>\n\n\n\n<ul><li>\u8de8\u5e73\u53f0\u5206\u6790\uff1b<\/li><li>\u7528\u6237\u4e0e\u5185\u5bb9\u7684\u4ea4\u4e92\uff1b<\/li><li>\u5206\u6790 <a href=\"https:\/\/kevinbk.com\/zh\/\u6700\u597d\u7684\u65b9\u6cd5\u548c\u5e94\u7528\u7a0b\u5e8f\u8981\u505a\u7684\u4e8b\u60c5\/\" target=\"_blank\" data-type=\"URL\" data-id=\"http:\/\/kevinbk.com\/os-melhores-metodos-e-aplicativos-para-fazer-as-coisas\/\" rel=\"noreferrer noopener\">\u5e94\u7528<\/a> \u548c\u7f51\u7edc\uff1b<\/li><li>\u8c37\u6b4c\u5de5\u5177\u7684\u66f4\u591a\u4ea4\u4e92\uff1b<\/li><li>\u540c\u4e00\u5e73\u53f0\u4e0a\u7684\u6240\u6709\u7528\u6237\u3002<\/li><\/ul>\n\n\n\n<p>\u5f53\u7136\uff0c\u8fd9\u56e0\u516c\u53f8\u800c\u5f02\uff0c\u8fd9\u79cd\u9002\u5e94\u5c06\u5982\u4f55\u4ee5\u53ca\u4ed6\u4eec\u5728\u6b64\u8fc7\u7a0b\u4e2d\u4f1a\u9047\u5230\u4ec0\u4e48\u56f0\u96be\uff0c\u4f46\u4e00\u65e6\u8c37\u6b4c\u8bbe\u5b9a\u4e86\u66f4\u6539\u5de5\u5177\u7684\u6700\u540e\u671f\u9650\uff0c\u4e8b\u60c5\u5c31\u4f1a\u53d8\u5f97\u5feb\u4e00\u70b9\u3002<\/p>\n\n\n\n<p>\u8fd9\u662f\u56e0\u4e3a\u603b\u6709\u4e00\u4e9b\u516c\u53f8\u4f1a\u8fc1\u79fb\u5230\u65b0\u6a21\u5f0f\uff0c\u800c\u5176\u4ed6\u516c\u53f8\u5219\u66f4\u559c\u6b22\u8212\u9002\u6216\u4e0d\u60f3\u7ecf\u5386\u4f7f\u7ec4\u7ec7\u9002\u5e94\u65b0\u6a21\u5f0f\u7684\u6240\u6709\u9ebb\u70e6\u3002<\/p>\n\n\n\n<p>\u8fd9\u53ef\u80fd\u4f1a\u635f\u5bb3\u63d0\u4f9b <strong>\u53ef\u7ba1\u7406\u7684\u4ea4\u6362\u673a\u914d\u7f6e<\/strong>\uff0c\u5b83\u6ca1\u6709\u6536\u5230\u65b0\u7684\u66f4\u65b0\uff0c\u56e0\u4e3a Google \u9700\u8981\u5c06\u5176\u7cbe\u529b\u5206\u6563\u5728\u4e00\u4e2a\u4ee5\u4e0a\u7684\u5de5\u5177\u4e0a\u3002\u6362\u53e5\u8bdd\u8bf4\uff0c\u5b83\u53d8\u5f97\u66f4\u52a0\u56f0\u96be\u548c\u4e0d\u90a3\u4e48\u76f4\u89c2\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u4e3a\u4e86\u4fbf\u4e8e\u7406\u89e3\uff0c\u6211\u4eec\u5c06\u5bf9\u4e0a\u8ff0\u66f4\u6539\u4ee5\u53ca\u5b83\u4eec\u5982\u4f55\u4ece\u4e00\u79cd\u5de5\u5177\u5230\u53e6\u4e00\u79cd\u5de5\u5177\u4ea7\u751f\u5b8c\u5168\u4e0d\u540c\u7684\u53d8\u5316\u8fdb\u884c\u8bc4\u8bba\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">01 - \u62a5\u544a\u548c\u5206\u6790<\/h3>\n\n\n\n<p>\u6210\u4e3a\u62a5\u544a <strong>\u73af\u5883\u6388\u6743<\/strong> \u6216\u8005\u7528\u6237\u5728\u60a8\u7684\u5185\u5bb9\u4e2d\u7684\u53c2\u4e0e\u5ea6\u5982\u4f55\uff0c\u91cd\u8981\u7684\u662f\u8981\u4e86\u89e3\u5e94\u7528\u7a0b\u5e8f\u548c\u7f51\u7edc\u5206\u6790\u662f\u65b0 GA4 \u5de5\u5177\u4e2d\u975e\u5e38\u5b58\u5728\u7684\u529f\u80fd\u3002<\/p>\n\n\n\n<p>\u4e00\u5bb6\u516c\u53f8\u6709\u591a\u4e2a\u6c9f\u901a\u6e20\u9053\uff0c\u56e0\u6b64\u9700\u8981\u4ee5\u81ea\u4fe1\u7684\u65b9\u5f0f\u6574\u5408\u548c\u5206\u6790\u591a\u4e2a\u6570\u636e\uff0c\u4ee5\u5e2e\u52a9\u54c1\u724c\u505a\u51fa\u51b3\u7b56\uff0c\u65e0\u8bba\u5b83\u60f3\u8d70\u54ea\u6761\u8def\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u7ec4\u7ec7\u62e5\u6709\u4e00\u4e2a\u7f51\u7ad9\u548c\u4e00\u4e2a\u5e94\u7528\u7a0b\u5e8f\u6765\u589e\u52a0\u8986\u76d6\u9762\u548c\u9500\u552e\u6570\u91cf\u662f\u5f88\u6b63\u5e38\u7684\uff0c\u8ba9\u6240\u6709\u7c7b\u578b\u7684\u4eba\u90fd\u66f4\u5bb9\u6613\u8d2d\u4e70\u4ed6\u4eec\u7684\u4ea7\u54c1\uff0c\u65e0\u8bba\u662f T \u6064\u8fd8\u662f <strong>\u538b\u529b\u4f20\u611f\u5668<\/strong>.<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u4f7f\u7528\u548c\u5206\u6790\u4e92\u8054\u7f51\u548c\u5e94\u7528\u7a0b\u5e8f\u6570\u636e\u53ea\u662f GA4 \u5141\u8bb8\u7684\u53d8\u5316\u4e4b\u4e00\uff0c\u4f7f\u516c\u53f8\u80fd\u591f\u66f4\u597d\u5730\u6574\u5408\u4fe1\u606f\u5e76\u66f4\u597d\u5730\u6574\u5408\u5b83\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">02 \u2013 \u8de8\u5e73\u53f0\u5206\u6790<\/h3>\n\n\n\n<p>\u5728\u5f53\u524d\u7684 Google Analytics \u4e2d\uff0c\u4eba\u4eec\u9700\u8981\u4e00\u4e9b\u9884\u5b9a\u4e49\u7684\u62a5\u544a\u6765\u751f\u6210\u65b0\u7684\u62a5\u544a\u548c\u81ea\u4fe1\u7684\u5206\u6790\uff0c\u8fd9\u662f\u5f88\u6b63\u5e38\u7684\uff0c\u603b\u662f\u65e8\u5728\u5bfb\u6c42\u548c\u63d0\u4f9b\u66f4\u5f3a\u5927\u3001\u66f4\u6109\u5feb\u7684\u7528\u6237\u4f53\u9a8c\u3002<\/p>\n\n\n\n<p>\u4f7f\u7528 GA4\uff0c\u6211\u4eec\u62e5\u6709 <em>\u52d8\u63a2<\/em>, <em>\u6f0f\u6597 <\/em>\u8fd9\u662f <em>\u8def\u5f84\u5206\u6790<\/em> 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