{"id":3229,"date":"2022-05-06T09:19:00","date_gmt":"2022-05-06T09:19:00","guid":{"rendered":"http:\/\/kevinbk.com\/\/?p=3229"},"modified":"2023-09-28T09:54:20","modified_gmt":"2023-09-28T09:54:20","slug":"metricas-mensuracao-dados","status":"publish","type":"post","link":"https:\/\/kevinbk.com\/zh\/%e5%ba%a6%e9%87%8f-%e6%b5%8b%e9%87%8f-%e6%95%b0%e6%8d%ae\/","title":{"rendered":"\u6307\u6807\uff1a\u4e86\u89e3\u5982\u4f55\u8861\u91cf\u60a8\u7684\u6570\u5b57\u8425\u9500\u7b56\u7565\u7684\u6570\u636e"},"content":{"rendered":"<p>\u4efb\u4f55\u60f3\u8981\u5728\u6570\u5b57\u5e02\u573a\u6269\u5f20\u7684\u516c\u53f8\u90fd\u9700\u8981\u660e\u786e\u81ea\u5df1\u7684\u76ee\u6807\uff0c <strong>\u6307\u6807<\/strong> \u4ee5\u53ca\u4f60\u5c06\u5982\u4f55\u63a5\u89e6\u4ed6\u4eec\uff0c\u6bd5\u7adf\u53ea\u6709\u597d\u7684\u89c4\u5212\u7b56\u7565\u624d\u4f1a\u6709\u5f88\u597d\u7684\u9488\u5bf9\u6027\uff0c\u624d\u4f1a\u5e26\u6765\u597d\u7684\u7ed3\u679c\u3002<\/p>\n\n\n\n<p>\u5c24\u5176\u662f\u5728\u4e92\u8054\u7f51\u62e5\u6709\u5982\u6b64\u591a\u53d8\u4e14\u5145\u6ee1\u6d3b\u529b\u7684\u53d7\u4f17\u7684\u7535\u5b50\u5546\u52a1\u4e2d\uff0c\u516c\u53f8\u5fc5\u987b\u59cb\u7ec8\u610f\u8bc6\u5230\u53ef\u80fd\u53d1\u751f\u5728\u5176\u53d7\u4f17\u548c\u5e02\u573a\u672c\u8eab\u7684\u4efb\u4f55\u53d8\u5316\u3002<\/p>\n\n\n\n<p>\u4f46\u5728\u6b64\u4e4b\u524d\uff0c\u6709\u5fc5\u8981\u975e\u5e38\u4e86\u89e3\u6307\u6807\u7684\u6982\u5ff5\u4ee5\u53ca\u4e3a\u4ec0\u4e48\u5b83\u4eec\u5728\u60a8\u7684\u4e1a\u52a1\u4e2d\u5982\u6b64\u5fc5\u8981\uff0c\u5728\u6570\u5b57\u8425\u9500\u4e2d\u5982\u6b64\u9ad8\u6548\uff0c\u65e0\u8bba\u516c\u53f8\u7684\u91cd\u70b9\u662f\u5426\u662f <strong>\u6db2\u538b\u7ec8\u7aef<\/strong> \u6216\u9500\u552e\u670d\u52a1\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u4eca\u5929\u7684\u6587\u7ae0\u5c06\u8ba8\u8bba\u5ea6\u91cf\u7684\u6574\u4e2a\u6982\u5ff5\uff0c\u5b83\u4eec\u662f\u5982\u4f55\u5de5\u4f5c\u7684\uff0c\u5b83\u4eec\u7684\u7279\u70b9\u662f\u4ec0\u4e48\uff0c\u5b83\u4eec\u4e0e KPI\uff08\u5173\u952e\u7ee9\u6548\u6307\u6807\uff09\u4e4b\u95f4\u7684\u533a\u522b\uff0c\u4ee5\u53ca\u5728\u6295\u8d44\u4e2d\u53ef\u4ee5\u4eab\u53d7\u5230\u7684\u597d\u5904\u548c\u4f18\u52bf\u3002<\/p>\n\n\n\n<p>\u5438\u5f15\u6f5c\u5728\u5ba2\u6237\uff0c\u5c55\u793a\u60a8\u5de5\u4f5c\u7684\u4ef7\u503c\u5e76\u80fd\u591f\u5c06\u4ed6\u4eec\u8f6c\u5316\u4e3a\u4e1a\u52a1\u7684\u5fe0\u5b9e\u5ba2\u6237\u662f\u6bcf\u5bb6\u516c\u53f8\u7684\u76ee\u6807\uff0c\u6bd5\u7adf\uff0c\u5b83\u662f\u901a\u8fc7\u8d2d\u4e70\u548c\u53c2\u4e0e\u6765\u8d8a\u6765\u8d8a\u591a\u5730\u6269\u5c55\u5e76\u5411\u4e92\u8054\u7f51\u5c55\u793a\u5176\u4ef7\u503c...<\/p>\n\n\n\n<p>\u4e0d\u4ec5\u5982\u6b64\uff0c\u751a\u81f3\u8fd8\u51fa\u552e\u4e86\u4e00\u4e2a <a href=\"http:\/\/brantengenharia.com\/porta-paletes\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>\u62d6\u677f\u8f66<\/strong><\/a> \u5b83\u80cc\u540e\u6709\u7b56\u7565\uff0c\u5bfb\u6c42\u4e00\u5b9a\u6570\u91cf\u7684\u9500\u552e\u3001\u53c2\u4e0e\u5ea6\u3001\u4efd\u989d\u548c\u5f71\u54cd\u529b\uff0c\u6240\u6709\u8fd9\u4e9b\u6307\u6807\u90fd\u53ef\u4ee5\u8ba9\u516c\u53f8\u8d70\u5f97\u66f4\u8fdc\uff0c\u5e76\u6709\u52a9\u4e8e\u8861\u91cf\u6d89\u53ca\u4e1a\u52a1\u7684\u5404\u79cd\u4ef7\u503c\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e00\u79cd\u7b80\u5355\u800c\u76f4\u63a5\u7684\u65b9\u5f0f\uff0c\u6211\u4eec\u53ef\u4ee5\u5c06\u7528\u4e8e\u5206\u6790\u6d41\u7a0b\u6027\u80fd\u7684\u5b9a\u91cf\u5ea6\u91cf\u7406\u89e3\u4e3a\u5ea6\u91cf\u3002\u800c\u4e14\uff0c\u7531\u4e8e\u4e00\u5bb6\u516c\u53f8\u6709\u597d\u51e0\u5bb6\uff0c\u56e0\u6b64\u6709\u5fc5\u8981\u5f88\u597d\u5730\u5e94\u7528\u8fd9\u4e9b\u63aa\u65bd\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u8ba1\u7b97\u4e00\u4e2a\u6708\u4efd\u7684\u9500\u552e\u6570\u91cf<strong> <\/strong><a href=\"https:\/\/www.breaksoft.com.br\/sistema-comercial\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u4ea4\u6613\u7cfb\u7edf<\/strong><\/a> X \u6216\u7ee7\u7eed\u6295\u8d44\u4e8e\u516c\u53f8\u65d7\u8230\u4ea7\u54c1\uff08\u4f8b\u5982\u4e2a\u6027\u5316 T \u6064\uff09\u7684\u4eba\u6570\u53ea\u662f\u4e0d\u540c\u7c7b\u578b\u7684\u4f01\u4e1a\u548c\u5e02\u573a\u672c\u8eab\u4f7f\u7528\u7684\u4e00\u4e9b\u6307\u6807\u3002<\/p>\n\n\n\n<p>\u6362\u53e5\u8bdd\u8bf4\uff0c\u6307\u6807\u662f\u5728\u60a8\u7684\u4e1a\u52a1\u4e2d\u505a\u51fa\u51b3\u7b56\u7684\u7edd\u4f73\u65b9\u5f0f\uff0c\u5f71\u54cd\u6d3b\u52a8\u6216\u7b56\u7565\u662f\u5426\u53ef\u884c\uff0c\u5145\u5f53\u4e00\u79cd\u6307\u5357\u9488\uff0c\u59cb\u7ec8\u5411\u60a8\u5c55\u793a\u5f53\u524d\u7684\u53d1\u5c55\u65b9\u5411\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u4ee5\u4e0b\u4e3b\u9898\u5c06\u6db5\u76d6\u4e00\u7cfb\u5217\u6307\u6807\u4ee5\u53ca\u5982\u4f55\u5728\u60a8\u7684\u4e1a\u52a1\u4e2d\u6709\u6548\u4f7f\u7528\u5b83\u4eec\u7684\u66f4\u597d\u89e3\u91ca\uff0c\u8fd9\u53ef\u4ee5\u662f\u7269\u6d41\u751a\u81f3\u662f <strong>\u8d44\u8baf\u79d1\u6280\u54a8\u8be2<\/strong>.\u4e8b\u4e0d\u5b9c\u8fdf\uff0c\u6765\u770b\u770b\u5427\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u63a2\u7d22\u5ea6\u91cf\u7684\u6982\u5ff5<\/h2>\n\n\n\n<p>\u7b2c\u4e00\u6b65\u662f\u4e86\u89e3\u8fd9\u4e9b\u6307\u6807\u5728\u60a8\u7684\u4e1a\u52a1\u4e2d\u7684\u91cd\u8981\u6027\uff0c\u672c\u6587\u5f00\u5934\u5df2\u5bf9\u6b64\u8fdb\u884c\u4e86\u4e00\u4e9b\u4ecb\u7ecd\u3002\u5b83\u4eec\u662f\u8d35\u516c\u53f8\u4efb\u4f55\u51b3\u5b9a\u7684\u57fa\u7840\uff0c\u8fd9\u4f1a\u5f71\u54cd\u60a8\u7684\u6240\u6709\u8ba1\u5212\u3002<\/p>\n\n\n\n<p>\u8fd9\u610f\u5473\u7740\uff0c\u5982\u679c\u4e00\u4e2a\u6307\u6807\u88ab\u9519\u8bef\u5730\u6d4b\u91cf\u548c\u8ba1\u7b97\uff0c\u60a8\u516c\u53f8\u7684\u6240\u6709\u5176\u4ed6\u6d41\u7a0b\uff0c\u751a\u81f3\u662f\u4fc3\u9500\u6d3b\u52a8\uff0c\u90fd\u4f1a\u6709\u504f\u89c1\uff0c\u4f7f\u54c1\u724c\u660e\u767d\u5b83\u662f\u6709\u5229\u53ef\u56fe\u7684\u6216\u4e0d\u592a\u53ef\u884c\uff0c\u91c7\u53d6\u9519\u8bef\u7684\u6001\u5ea6\u3002<\/p>\n\n\n\n<p>\u8fd9\u53ef\u80fd\u4f1a\u5f71\u54cd\u5230 <strong>\u73af\u5883\u54a8\u8be2\u516c\u53f8<\/strong> \u751a\u81f3\u662f\u5927\u578b\u8f6f\u4ef6\u5f00\u53d1\u5546\u3002\u7136\u800c\uff0c\u540c\u6837\u91cd\u8981\u7684\u662f\u77e5\u9053\u5982\u4f55\u5c06\u6307\u6807\u4e0e\u4f17\u6240\u5468\u77e5\u7684 KPI\uff08\u4f17\u6240\u5468\u77e5\u7684\u5173\u952e\u7ee9\u6548\u6307\u6807\uff09\u533a\u5206\u5f00\u6765\u3002<\/p>\n\n\n\n<p>\u6307\u6807\u65e0\u975e\u662f\u516c\u53f8\u91c7\u53d6\u7684\u67d0\u9879\u884c\u52a8\u7684\u76f8\u5173\u4fe1\u606f\uff0c\u800cKPI\u662f\u67d0\u9879\u884c\u52a8\u7684\u7ed3\u679c\u3002\u4e5f\u5c31\u662f\u8bf4\uff0c\u4e00\u4e2a\u662f\u8fde\u7eed\u6027\u7684\uff0c\u662f\u524d\u4e00\u4e2a\u7684\u5e8f\u5217\u3002<\/p>\n\n\n\n<p>\u4f46\u662f\u8981\u8ba1\u7b97\u8fd9\u4e9b\u6307\u6807\uff0c\u60a8\u9700\u8981\u6570\u636e\u6d4b\u91cf\u5de5\u5177\u6765\u5e2e\u52a9\u60a8\u5904\u7406\u6709\u5173\u60a8\u7684\u5927\u91cf\u4fe1\u606f <a href=\"http:\/\/ncsolucoes.com.br\/empresa-desenvolvimento-software\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>\u8f6f\u4ef6\u5f00\u53d1\u516c\u53f8<\/strong><\/a>\uff0c\u6bd5\u7adf\uff0c\u6280\u672f\u5df2\u7ecf\u53d1\u5c55\uff0c\u5e94\u8be5\u7528\u4e8e\u6709\u5229\u4e8e\u60a8\u7684\u7ec4\u7ec7\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u5f53\u4eca\u5e02\u573a\u4e0a\u4e00\u4e9b\u6700\u5e38\u7528\u7684\u6d4b\u91cf\u5de5\u5177\u662f\uff1a<\/p>\n\n\n\n<ul><li>\u8c37\u6b4c\u5206\u6790;<\/li><li>SEMrush\uff1b<\/li><li><a href=\"https:\/\/kevinbk.com\/zh\/\u8c37\u6b4c\u641c\u7d22\u63a7\u5236\u53f0\/\" target=\"_blank\" data-type=\"URL\" data-id=\"http:\/\/kevinbk.com\/\/google-search-console\/\" rel=\"noreferrer noopener\">\u8c37\u6b4c\u641c\u7d22\u63a7\u5236\u53f0<\/a>;<\/li><li>\u950b\u5229\u7684\u5f39\u7c27\u3002<\/li><\/ul>\n\n\n\n<p>\u4ed6\u4eec\u6bcf\u4e2a\u4eba\u90fd\u6709\u81ea\u5df1\u7684\u7279\u6b8a\u6027\uff0c\u7531\u6bcf\u4e2a\u516c\u53f8\u51b3\u5b9a\u54ea\u4e00\u4e2a\u6700\u80fd\u6ee1\u8db3\u4ed6\u4eec\u7684\u9700\u6c42\u3002\u5f53\u7136\uff0c\u53ef\u4ee5\u4f7f\u7528\u4e0d\u6b62\u4e00\u79cd\u5de5\u5177\uff0c\u8fd9\u5b8c\u5168\u53d6\u51b3\u4e8e\u516c\u53f8\u6b63\u5728\u5bfb\u627e\u548c\u9700\u8981\u4ec0\u4e48\u3002<\/p>\n\n\n\n<p>\u8003\u8651\u5230\u8fd9\u4e00\u70b9\uff0c\u5bf9\u4e8e\u5e02\u573a\u4e0a\u6700\u5e38\u7528\u7684\u6307\u6807\u4ee5\u53ca\u8fd9\u5982\u4f55\u4f7f\u6bcf\u79cd\u7c7b\u578b\u7684\u4e1a\u52a1\u53d7\u76ca\uff0c\u751a\u81f3\u662f <a href=\"https:\/\/www.cristalflex.ind.br\/distribuidor-fibra-vidro\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>\u73bb\u7483\u7ea4\u7ef4\u5206\u914d\u5668<\/strong><\/a>.\u67e5\u770b\u4ee5\u4e0b\u4e3b\u9898\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u6700\u5e38\u7528\u7684\u6307\u6807\u548c KPI<\/h2>\n\n\n\n<p>\u65e2\u7136\u6307\u6807\u548c KPI \u5bf9\u60a8\u7684\u6570\u5b57\u8425\u9500\u7b56\u7565\u7684\u91cd\u8981\u6027\u66f4\u52a0\u6e05\u6670\uff0c\u662f\u65f6\u5019\u4e86\u89e3\u4e00\u4e9b\u6700\u5e38\u7528\u7684\u5e76\u4e14\u53ef\u4ee5\u5bf9\u60a8\u7684\u4e1a\u52a1\u4ea7\u751f\u91cd\u5927\u5f71\u54cd\u7684\u65b9\u6cd5\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u8bf7\u67e5\u770b\u4ee5\u4e0b\u4e00\u4e9b\u5e02\u573a\u66f4\u81ea\u4fe1\u5730\u4f7f\u7528\u7684\u5185\u5bb9\uff0c\u8fd9\u53ef\u80fd\u662f\u60a8\u5728\u505a\u51fa\u597d\u51b3\u5b9a\u6216\u574f\u51b3\u5b9a\u4e4b\u95f4\u7684\u533a\u522b <strong>\u5e9f\u7269\u7ba1\u7406<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">01 - \u5e73\u5747\u7968<\/h3>\n\n\n\n<p>\u76f8\u5f53\u76f4\u63a5\u5730\uff0c\u5e73\u5747\u95e8\u7968\u663e\u793a\u4e86\u60a8\u5728\u516c\u53f8\u9884\u5148\u89c4\u5b9a\u7684\u65f6\u671f\u5185\u7684\u9500\u552e\u4ef7\u503c\u3002\u8fd9\u610f\u5473\u7740\u5b83\u53ef\u4ee5\u663e\u793a\u516c\u53f8\u6267\u884c\u7684\u6bcf\u4e2a\u6d3b\u52a8\u3001\u4ea7\u54c1\u6216\u4fc3\u9500\u6d3b\u52a8\u7684\u5e73\u5747\u5229\u6da6\u3002<\/p>\n\n\n\n<p>\u6362\u53e5\u8bdd\u8bf4\uff0c\u5b83\u975e\u5e38\u7c97\u7565\u5730\u66b4\u9732\u4e86\u9500\u552e\u90e8\u95e8\u8bbe\u6cd5\u4ece\u7279\u5b9a\u4ea7\u54c1\u4e0a\u8d5a\u53d6\u4e86\u591a\u5c11\u5229\u6da6\u3002\u4f46\u662f\uff0c\u6709\u5fc5\u8981\u6ce8\u610f\uff0c\u56e0\u4e3a\u9500\u552e\u5e76\u4e0d\u603b\u662f\u4e0e\u4e00\u4e2a\u8fc7\u7a0b\u76f8\u5173\uff0c\u56e0\u6b64\uff0c\u5bf9\u8fd9\u4e2a\u6307\u6807\u6709\u4e00\u5b9a\u7684\u654f\u611f\u6027\u662f\u5fc5\u8981\u7684\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">02 - \u6295\u8d44\u56de\u62a5\u7387<\/h3>\n\n\n\n<p>\u8fd9\u4e2a\u9996\u5b57\u6bcd\u7f29\u5199\u8bcd\u4ee3\u8868\u6295\u8d44\u56de\u62a5\u8fd9\u4e2a\u8bcd\uff0c\u6216\u8005\u7528\u82f1\u8bed\uff0c <em>\u6295\u8d44\u56de\u62a5<\/em>.\u53ef\u4ee5\u7406\u89e3\u548c\u8bf4\uff0c\u5b83\u662f\u4e00\u4e2a\u8861\u91cf\u4e00\u9879\u6295\u8d44\u7684\u76c8\u5229\u80fd\u529b\u7684\u6307\u6807\uff0c\u5373\u901a\u8fc7\u4e00\u4e9b\u7279\u5b9a\u7684\u6295\u8d44\u7b79\u96c6\u4e86\u591a\u5c11\u8d44\u91d1\u3002<\/p>\n\n\n\n<p>\u5b83\u4e3b\u8981\u5bf9\u516c\u53f8\u7684\u8425\u9500\u90e8\u95e8\u975e\u5e38\u6709\u7528\uff0c\u4e3b\u8981\u7528\u4e8e\u8ba1\u7b97\u7279\u6b8a\u6d3b\u52a8\uff0c\u4f8b\u5982\u6bcd\u4eb2\u8282\u3001\u5723\u8bde\u8282\u7b49\u3002\u5b83\u662f\u5e02\u573a\u4e0a\u6700\u5e38\u7528\u7684\u6307\u6807\u4e4b\u4e00\uff0c\u6ca1\u6709\u8fd9\u4e2a\u6307\u6807\u5c31\u5f88\u96be\u7ba1\u7406\u60a8\u7684\u4e1a\u52a1\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">03 - CPL<\/h3>\n\n\n\n<p>\u8be5\u6307\u6807\u662f Cost per Lead \u7684\u9996\u5b57\u6bcd\u7f29\u5199\u8bcd\uff0c\u4ee5\u975e\u5e38\u76f4\u63a5\u7684\u65b9\u5f0f\uff0c\u5b83\u662f\u8d35\u516c\u53f8\u652f\u4ed8\u7684\u4ef7\u683c\u3001\u901a\u8fc7\u5185\u5bb9\u8425\u9500\uff08\u4e5f\u79f0\u4e3a\u5165\u7ad9\u8425\u9500\uff09\u4e3a\u60a8\u7684\u4e1a\u52a1\u4ea7\u751f\u6f5c\u5728\u5ba2\u6237\u7684\u6210\u672c\u548c\u8d39\u7528\u3002<\/p>\n\n\n\n<p>\u8bf7\u8bb0\u4f4f\uff0c\u5185\u5bb9\u8425\u9500\u53ea\u4e0d\u8fc7\u662f\u4e0d\u65ad\u4e3a\u4e92\u8054\u7f51\u521b\u9020\u5185\u5bb9\uff0c\u65e8\u5728\u589e\u52a0\u4ef7\u503c\u5e76\u7559\u4f4f\u60a8\uff0c\u8fd9\u6837\u505a\u5e76\u4e0d\u4fbf\u5b9c\u3002<\/p>\n\n\n\n<p>\u9700\u8981\u4e13\u4e1a\u4eba\u5458\u6765\u521b\u5efa\u5185\u5bb9\u3001\u9875\u9762\u6216\u7ad9\u70b9\u7684\u6301\u7eed\u7ef4\u62a4\uff0c\u4ee5\u53ca\u5bf9\u516c\u4f17\u611f\u5174\u8da3\u7684\u5185\u5bb9\u7684\u6301\u7eed\u8fc7\u6ee4\u3001\u89c6\u9891\u7f16\u8f91\u3001\u5185\u5bb9\u548c\u56fe\u50cf\u8bbe\u8ba1\u4ee5\u53ca\u8bb8\u591a\u5176\u4ed6\u6295\u8d44\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">04-CAC<\/h3>\n\n\n\n<p>\u6b64 KPI \u4e0e\u524d\u4e00\u4e2a\u975e\u5e38\u76f8\u4f3c\uff0c\u4f46\u5728\u8fd9\u79cd\u60c5\u51b5\u4e0b\uff0c\u5b83\u4e0d\u4ec5\u6d89\u53ca\u6f5c\u5728\u5ba2\u6237\uff0c\u8fd8\u6d89\u53ca\u6574\u4e2a\u5ba2\u6237\u83b7\u53d6\u6210\u672c\u3002\u5b83\u4e0e\u4e0a\u4e00\u4e2a\u4e3b\u9898\u4e00\u6837\u5168\u9762\uff0c\u4e0d\u540c\u4e4b\u5904\u5728\u4e8e\u5b83\u53ef\u4ee5\u6d89\u53ca\u91c7\u8bbf\u3001\u9500\u552e\u6f0f\u6597\u7ef4\u62a4\u548c\u516c\u53f8\u6218\u7565\u4ee5\u53ca\u8bb8\u591a\u5176\u4ed6\u5b9e\u8df5\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">05 - \u81ea\u7136\u6d41\u91cf<\/h3>\n\n\n\n<p>\u987e\u540d\u601d\u4e49\uff0c\u81ea\u7136\u6d41\u91cf\u8861\u91cf\u7684\u662f\u5bf9\u9875\u9762\u5185\u5bb9\u611f\u5174\u8da3\u5e76\u7ee7\u7eed\u6d88\u8d39\u5176\u63d0\u4f9b\u7684\u5185\u5bb9\u7684\u4eba\u6570\u3002\u4ed6\u4eec\u901a\u8fc7\u8c37\u6b4c\u7684\u63a8\u8350\u6216\u9875\u9762\u7684\u793e\u4ea4\u7f51\u7edc\u7684\u6307\u793a\u5230\u8fbe\u90a3\u91cc\u3002<\/p>\n\n\n\n<p>\u8be5\u6307\u6807\u65e8\u5728\u4e86\u89e3\u8c01\u662f\u7f51\u7ad9\u4e0a\u6709\u673a\u51fa\u73b0\u7684\u6f5c\u5728\u5ba2\u6237\uff0c\u6240\u6709\u8fd9\u4e9b\u90fd\u662f\u516c\u53f8\u5bc6\u96c6\u7684\u5165\u7ad9\u8425\u9500\u5de5\u4f5c\u7684\u7ed3\u679c\uff0c\u5e76\u4e14\u5bf9\u4e8e\u51b3\u5b9a\u662f\u5426\u6709\u5fc5\u8981\u6539\u53d8\u8425\u9500\u5f62\u5f0f\u6216\u96c7\u7528\u4ed8\u8d39\u6d41\u91cf\u81f3\u5173\u91cd\u8981\u3002\u589e\u52a0\u8303\u56f4\u3002<\/p>\n\n\n\n<p>\u76d1\u63a7\u6307\u6807\u5bf9\u4e8e\u4e86\u89e3\u60a8\u7684\u516c\u53f8\u662f\u5426\u5728\u5176\u8bd5\u56fe\u63a8\u5e7f\u7684\u884c\u52a8\u3001\u5438\u5f15\u5ba2\u6237\u548c\u6f5c\u5728\u5ba2\u6237\u65b9\u9762\u8868\u73b0\u51fa\u8272\uff0c\u6216\u8005\u662f\u5426\u6709\u5fc5\u8981\u9002\u5e94\u5176\u4ed6\u505a\u6cd5\u6216\u6539\u53d8\u6218\u7565\u8fd9\u4e00\u7b80\u5355\u4e8b\u5b9e\u975e\u5e38\u91cd\u8981\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u6700\u540e\u7684\u8003\u8651<\/h2>\n\n\n\n<p>\u4eca\u5929\u7684\u6587\u7ae0\u8ba8\u8bba\u4e86\u4ec0\u4e48\u662f\u6307\u6807\u4ee5\u53ca\u5982\u4f55\u8861\u91cf\u8d35\u516c\u53f8\u5728\u6570\u5b57\u8425\u9500\u4e2d\u4f7f\u7528\u7684\u6570\u636e\uff0c\u63a2\u8ba8\u8fd9\u53ef\u80fd\u5bf9\u60a8\u7684\u4e1a\u52a1\u4ea7\u751f\u7684\u5f71\u54cd\uff0c\u4ee5\u53ca\u5f53\u4eca\u6700\u5e38\u7528\u548c\u6700\u6709\u6548\u7684 KPI \u548c\u6307\u6807\u3002<\/p>\n\n\n\n<p>\u4f5c\u4e3a\u4f18\u52bf\u548c\u597d\u5904\uff0c\u6211\u4eec\u53ef\u4ee5\u63d0\u5230\u6307\u6807\u603b\u662f\u8ba9\u516c\u53f8\u9886\u5148\u4e00\u6b65\uff0c\u5e76\u4e14\u6b63\u5982\u5728\u672c\u6587\u4e2d\u591a\u6b21\u63d0\u5230\u7684\u90a3\u6837\uff0c\u5141\u8bb8\u66f4\u5927\u7684\u6743\u529b\u548c\u51b3\u7b56\uff0c\u901a\u5e38\u53ea\u6709\u5728\u5b8c\u5168\u5931\u8d25\u540e\u624d\u80fd\u7406\u89e3\u3002<\/p>\n\n\n\n<p>\u5b83\u8fd8\u6709\u52a9\u4e8e\u5438\u5f15\u66f4\u591a\u5ba2\u6237\uff0c\u4e86\u89e3\u4e1a\u52a1\u7684\u4f18\u52bf\u548c\u52a3\u52bf\uff0c\u5e76\u5728\u4e0e KPI \u4e00\u8d77\u4e86\u89e3\u91cd\u70b9\u5e94\u8be5\u662f\u4ec0\u4e48\u65f6\u5b9e\u73b0\u591a\u79cd\u53ef\u80fd\u6027\uff0c\u4ece\u800c\u83b7\u5f97\u66f4\u591a\u6f5c\u5728\u5ba2\u6237\u548c\u5ba2\u6237\u3002<\/p>\n\n\n\n<p>\u5c06\u6574\u7bc7\u6587\u7ae0\u4e2d\u63d0\u4f9b\u7684\u4fe1\u606f\u7528\u4f5c\u6307\u5bfc\u548c\u7814\u7a76\u7684\u5f62\u5f0f\uff0c\u5c3d\u53ef\u80fd\u591a\u5730\u4e86\u89e3\u60a8\u7684\u516c\u53f8\u53ef\u4ee5\u4f7f\u7528\u54ea\u4e9b\u6307\u6807\uff0c\u4f7f\u7528\u60a8\u7684\u7ec6\u5206\u3001\u73b0\u5b9e\u548c\u672c\u8d28\u4ece\u4e2d\u63d0\u53d6\u6700\u597d\u7684\u3002<\/p>\n\n\n\n<p><em>\u672c\u6587\u7531\u535a\u5ba2\u56e2\u961f\u539f\u521b <\/em><a href=\"https:\/\/www.guiadeinvestimento.com.br\/\" target=\"_blank\" rel=\"noreferrer noopener 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