{"id":3165,"date":"2022-02-24T12:46:04","date_gmt":"2022-02-24T12:46:04","guid":{"rendered":"http:\/\/kevinbk.com\/\/?p=3165"},"modified":"2023-09-28T09:54:08","modified_gmt":"2023-09-28T09:54:08","slug":"carreiras-marketing-digital","status":"publish","type":"post","link":"https:\/\/kevinbk.com\/vi\/su-nghiep-ky-thuat-so-tiep-thi\/","title":{"rendered":"4 c\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p \u0111\u1ec3 tham gia v\u00e0o l\u0129nh v\u1ef1c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1"},"content":{"rendered":"
O ti\u1ebfp th\u1ecb<\/strong> \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n t\u1eeb c\u00e1c n\u1ec1n t\u1ea3ng k\u1ef9 thu\u1eadt s\u1ed1 mang l\u1ea1i h\u00e0ng lo\u1ea1t c\u01a1 h\u1ed9i cho ng\u01b0\u1eddi lao \u0111\u1ed9ng trong khu v\u1ef1c. Theo th\u1eddi gian, ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 ng\u00e0y c\u00e0ng tr\u1edf n\u00ean ph\u00f9 h\u1ee3p h\u01a1n v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u v\u00e0 doanh nghi\u1ec7p tr\u00ean to\u00e0n th\u1ebf gi\u1edbi.<\/p>\n\n\n\n B\u1ea5t k\u1ec3 b\u1ed1i c\u1ea3nh x\u00e3 h\u1ed9i c\u00f3 thay \u0111\u1ed5i g\u00ec \u0111i n\u1eefa, internet v\u1eabn hi\u1ec7n di\u1ec7n trong cu\u1ed9c s\u1ed1ng c\u1ee7a con ng\u01b0\u1eddi, v\u00ec v\u1eady l\u0129nh v\u1ef1c n\u00e0y v\u1eabn l\u00e0 tr\u1ecdng y\u1ebfu. V\u00ec internet \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng cho c\u00e1c m\u1ee5c \u0111\u00edch \u0111a d\u1ea1ng nh\u1ea5t trong cu\u1ed9c s\u1ed1ng c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng, n\u00ean c\u00e1c h\u00e0nh \u0111\u1ed9ng \u0111\u1ed1i v\u1edbi v\u0169 tr\u1ee5 tr\u1ef1c tuy\u1ebfn l\u00e0 ch\u00ednh \u0111\u00e1ng.<\/p>\n\n\n\n Theo c\u00e1ch n\u00e0y, nhi\u1ec1u chuy\u00ean gia s\u1eed d\u1ee5ng ph\u01b0\u01a1ng ph\u00e1p \u0111\u00e0o t\u1ea1o \u0111\u00e3 \u0111\u01b0\u1ee3c c\u1ee7ng c\u1ed1 trong l\u0129nh v\u1ef1c n\u00e0y \u0111\u1ec3 \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c chi\u1ebfn thu\u1eadt t\u1ed1t nh\u1ea5t v\u00e0 t\u1ed5 ch\u1ee9c c\u00e1c n\u1ed7 l\u1ef1c truy\u1ec1n th\u00f4ng m\u1ed9t c\u00e1ch quy\u1ebft \u0111o\u00e1n h\u01a1n trong th\u1ebf gi\u1edbi k\u1ef9 thu\u1eadt s\u1ed1.<\/p>\n\n\n\n C\u00e1c kh\u00f3a \u0111\u00e0o t\u1ea1o n\u00e0y c\u0169ng r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 h\u1ecdc c\u00e1ch s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 ch\u00ednh v\u00e0 hi\u1ec3u c\u00e1c kh\u00e1i ni\u1ec7m c\u01a1 b\u1ea3n. V\u00ec nh\u1eefng l\u00fd do n\u00e0y, \u0111\u00e0o t\u1ea1o v\u1ec1 ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 l\u00e0 r\u1ea5t c\u1ea7n thi\u1ebft v\u00e0 quan tr\u1ecdng, mang l\u1ea1i nh\u1eefng ch\u00e2n tr\u1eddi m\u1edbi.<\/p>\n\n\n\n Trong b\u00e0i vi\u1ebft n\u00e0y, ch\u00fang t\u00f4i \u0111\u00e3 \u0111\u1ec1 c\u1eadp \u0111\u1ebfn t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c \u0111\u00e0o t\u1ea1o trong l\u0129nh v\u1ef1c nghi\u00ean c\u1ee9u n\u00e0y, ch\u1ec9 ra 4 c\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p n\u1ed5i b\u1eadt, c\u0169ng nh\u01b0 m\u1ed9t s\u1ed1 l\u1ef1a ch\u1ecdn kh\u00f3a h\u1ecdc \u0111\u1ec3 b\u1ea1n b\u1eaft \u0111\u1ea7u v\u00e0 s\u1eed d\u1ee5ng nh\u01b0 m\u1ed9t \u0111i\u1ec3m kh\u1edfi \u0111\u1ea7u. ch\u00eca kh\u00f3a b\u1eaft \u0111\u1ea7u<\/strong><\/a>.<\/p>\n\n\n\n O ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1<\/a> \u0111\u00f3 ch\u1eafc ch\u1eafn l\u00e0 m\u1ed9t ph\u00e2n kh\u00fac c\u1ee7a th\u1ecb tr\u01b0\u1eddng \u0111ang tr\u00ean \u0111\u00e0 ph\u00e1t tri\u1ec3n, c\u00f3 ngh\u0129a l\u00e0 c\u00f3 nhu c\u1ea7u l\u1edbn v\u1ec1 c\u00e1c chuy\u00ean gia gi\u1ecfi, nh\u1eefng ng\u01b0\u1eddi chuy\u00ean s\u00e2u trong l\u0129nh v\u1ef1c n\u00e0y.<\/p>\n\n\n\n Nh\u1eefng n\u1ed7 l\u1ef1c c\u1ee7a v\u0169 tr\u1ee5 k\u1ef9 thu\u1eadt s\u1ed1 \u0111\u1ed1i v\u1edbi vi\u1ec7c ph\u1ed5 bi\u1ebfn v\u00e0 truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u l\u00e0 m\u1ed9t c\u01a1 h\u1ed9i tuy\u1ec7t v\u1eddi cho s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00e1c c\u00f4ng ty. \u0110i\u1ec1u n\u00e0y l\u00e0m cho \u0111\u00e2y tr\u1edf th\u00e0nh m\u1ed9t ph\u00e2n kh\u00fac c\u00f3 nhu c\u1ea7u li\u00ean t\u1ee5c, ngay c\u1ea3 khi kh\u1ee7ng ho\u1ea3ng kinh t\u1ebf.<\/p>\n\n\n\n V\u00ec v\u1eady, \u0111\u00f3 l\u00e0 m\u1ed9t l\u1ef1a ch\u1ecdn th\u00f4ng minh \u0111\u1ec3 \u0111\u00e0o t\u1ea1o trong khu v\u1ef1c, v\u00ec s\u1ebd c\u00f3 nhi\u1ec1u c\u01a1 h\u1ed9i v\u00e0 c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m. C\u00f3 m\u1ed9t s\u1ed1 l\u0129nh v\u1ef1c ph\u1ee5 v\u00e0 m\u1eb7t tr\u1eadn kh\u00e1c nhau m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 chuy\u00ean s\u00e2u, tr\u1edf th\u00e0nh m\u1ed9t chuy\u00ean gia kh\u00e1c bi\u1ec7t.<\/p>\n\n\n\n Ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 cung c\u1ea5p nhi\u1ec1u h\u01a1n c\u01a1 h\u1ed9i \u0111\u1ec3 h\u00e0nh \u0111\u1ed9ng, m\u00e0 c\u00f2n l\u00e0 kh\u1ea3 n\u0103ng ph\u00e1t tri\u1ec3n chuy\u00ean nghi\u1ec7p v\u00e0 ph\u00e1t tri\u1ec3n. C\u00e1c chuy\u00ean gia gi\u1ecfi gi\u1ed1ng nh\u01b0 m\u00e0n h\u00ecnh t\u00f9y ch\u1ec9nh<\/strong> n\u1ed5i b\u1eadt v\u1edbi nhi\u1ec1u c\u01a1 h\u1ed9i h\u01a1n.<\/p>\n\n\n\n \u0110\u00f3 l\u00e0 \u0111i\u1ec3m n\u1ed5i b\u1eadt cho ph\u00e9p nhi\u1ec1u kh\u1ea3 n\u0103ng h\u01a1n cho c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i th\u00fa v\u1ecb v\u00e0 t\u0103ng l\u00ean trong h\u1ec7 th\u1ed1ng ph\u00e2n c\u1ea5p. M\u1ed9t l\u00fd do kh\u00e1c \u0111\u1ec3 b\u1ea1n t\u00ecm ki\u1ebfm b\u1eb1ng c\u1ea5p trong l\u0129nh v\u1ef1c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 l\u00e0 s\u1ef1 \u0111\u1ed5i m\u1edbi li\u00ean quan \u0111\u1ebfn l\u0129nh v\u1ef1c n\u00e0y.<\/p>\n\n\n\n Th\u1ecb tr\u01b0\u1eddng gi\u1ed1ng nh\u01b0 m\u1ed9t c\u01a1 th\u1ec3 s\u1ed1ng lu\u00f4n thay \u0111\u1ed5i, v\u00ec lu\u00f4n c\u00f3 nh\u1eefng c\u01a1 h\u1ed9i m\u1edbi \u0111\u1ec3 gia nh\u1eadp v\u00e0o khu v\u1ef1c, ch\u00ednh x\u00e1c l\u00e0 \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng c\u00e1c c\u00f4ng ty s\u1ebd th\u00edch \u1ee9ng v\u1edbi nh\u1eefng thay \u0111\u1ed5i n\u00e0y m\u00e0 chuy\u00ean gia ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 l\u00e0 c\u1ea7n thi\u1ebft.<\/p>\n\n\n\n H\u1ecdc t\u1eadp li\u00ean t\u1ee5c l\u00e0 \u0111i\u1ec1u \u0111\u1eb7t b\u1ea1n tr\u01b0\u1edbc nh\u1eefng xu h\u01b0\u1edbng m\u1edbi, cho ph\u00e9p b\u1ea1n l\u00e0m ch\u1ee7 c\u00e1c c\u00f4ng c\u1ee5 v\u00e0 gi\u1ea3i ph\u00e1p m\u1edbi. Ngo\u00e0i ra, ng\u00e0nh c\u00f4ng nghi\u1ec7p ti\u1ebfp th\u1ecb c\u0169ng th\u01b0\u1eddng r\u1ea5t hoan ngh\u00eanh nh\u1eefng ng\u01b0\u1eddi t\u1eeb c\u00e1c khu v\u1ef1c kh\u00e1c.<\/p>\n\n\n\n ph\u00e1t h\u00e0nh b\u1edfi m\u1ed9t d\u1ef1 \u00e1n ki\u1ec3m so\u00e1t truy c\u1eadp<\/strong><\/a>, nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 \u0111\u00f3n nh\u1eadn t\u1ed1t t\u1eeb c\u00e1c chuy\u00ean gia kh\u00e1c nh\u01b0 k\u1ef9 s\u01b0 v\u00e0 nh\u00e0 b\u00e1o. Kh\u00f4ng c\u00f3 g\u00ec l\u1ea1 khi th\u1ea5y c\u00e1c chuy\u00ean gia t\u1eeb c\u00e1c l\u0129nh v\u1ef1c kh\u00e1c \u0111\u1ea3m nh\u1eadn vai tr\u00f2 l\u00e3nh \u0111\u1ea1o trong ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1.<\/p>\n\n\n\n Trong l\u0129nh v\u1ef1c n\u00e0y, c\u00e1c nh\u00e0 tuy\u1ec3n d\u1ee5ng \u0111\u00e1nh gi\u00e1 cao c\u00e1c \u0111\u1eb7c \u0111i\u1ec3m phi k\u1ef9 thu\u1eadt, ch\u1eb3ng h\u1ea1n nh\u01b0 kh\u1ea3 n\u0103ng theo k\u1ecbp s\u1ef1 \u0111\u1ed5i m\u1edbi v\u00e0 tr\u01b0\u1edfng th\u00e0nh.<\/p>\n\n\n\n Ch\u00ednh v\u00ec nhi\u1ec1u ng\u01b0\u1eddi chuy\u1ec3n sang ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 n\u00ean \u0111\u00e2y l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c r\u1ea5t \u0111a d\u1ea1ng, \u0111\u00f2i h\u1ecfi c\u00e1c k\u1ef9 n\u0103ng nh\u01b0:<\/p>\n\n\n\n Vi\u1ec7c t\u00ecm ki\u1ebfm \u0111\u00e0o t\u1ea1o cho ph\u00e9p sinh vi\u00ean ph\u00e1t tri\u1ec3n h\u1ed3 s\u01a1 chuy\u00ean nghi\u1ec7p c\u1ee7a h\u1ecd, tr\u1edf n\u00ean ho\u00e0n thi\u1ec7n h\u01a1n v\u00e0 \u0111\u01b0\u1ee3c th\u1ecb tr\u01b0\u1eddng mong mu\u1ed1n.<\/p>\n\n\n\n M\u1ed9t chuy\u00ean gia ho\u00e0n ch\u1ec9nh nhanh ch\u00f3ng n\u1ed5i b\u1eadt tr\u00ean nhi\u1ec1u m\u1eb7t tr\u1eadn, th\u1eadm ch\u00ed c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c chi\u1ebfn d\u1ecbch k\u1ef9 thu\u1eadt s\u1ed1 cho c\u00f4ng ty qu\u00e0 t\u1eb7ng c\u00f4ng ty<\/strong>.<\/p>\n\n\n\n C\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p trong ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 r\u1ea5t \u0111a d\u1ea1ng. Trong b\u00e0i vi\u1ebft n\u00e0y, ch\u00fang t\u00f4i ch\u1ec9 ra 4 c\u01a1 h\u1ed9i n\u1ed5i b\u1eadt hi\u1ec7n nay.<\/p>\n\n\n\n M\u1ed9t trong nh\u1eefng l\u0129nh v\u1ef1c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 hot nh\u1ea5t hi\u1ec7n nay l\u00e0 SEO (Search Engine Optimization). L\u0129nh v\u1ef1c n\u00e0y \u0111\u1ec1 c\u1eadp \u0111\u1ebfn t\u1eadp h\u1ee3p c\u00e1c k\u1ef9 thu\u1eadt nh\u1eb1m c\u1ea3i thi\u1ec7n v\u1ecb tr\u00ed c\u1ee7a c\u00e1c trang trong c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm, ch\u1eb3ng h\u1ea1n nh\u01b0 Google.<\/p>\n\n\n\n \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 ti\u1ebfp c\u1eadn nhi\u1ec1u ng\u01b0\u1eddi ti\u00eau d\u00f9ng h\u01a1n trong qu\u00e1 tr\u00ecnh t\u00ecm ki\u1ebfm tr\u00ean c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm n\u00e0y v\u00e0 tr\u1edf n\u00ean n\u1ed5i b\u1eadt.<\/p>\n\n\n\n C\u00f3 gi\u00e1 tr\u1ecb \u0111\u1ed1i v\u1edbi c\u00e1c khu v\u1ef1c \u0111a d\u1ea1ng nh\u1ea5t c\u1ee7a th\u1ecb tr\u01b0\u1eddng, ngay c\u1ea3 \u0111\u1ed1i v\u1edbi cu\u1ed9c th\u0103m d\u00f2 h\u1ed7n h\u1ee3p<\/strong><\/a>, v\u00ec n\u00f3 bao g\u1ed3m c\u00e1c k\u1ef9 thu\u1eadt n\u1ed9i b\u1ed9 nh\u01b0 URL, ti\u00eau \u0111\u1ec1 v\u00e0 m\u00f4 t\u1ea3 meta, v\u00e0 c\u00e1c k\u1ef9 thu\u1eadt b\u00ean ngo\u00e0i nh\u01b0 li\u00ean k\u1ebft b\u00ean ngo\u00e0i.<\/p>\n\n\n\n Vi\u1ec7c kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf c\u1ee7a c\u00e1c c\u00f4ng ty lu\u00f4n l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9c, v\u00ec v\u1eady nhu c\u1ea7u v\u1ec1 SEO l\u00e0 r\u1ea5t l\u1edbn. \u0110\u00e2y l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng, v\u1edbi c\u00e1c chi\u1ebfn l\u01b0\u1ee3c v\u00e0 xu h\u01b0\u1edbng lu\u00f4n xu\u1ea5t hi\u1ec7n.<\/p>\n\n\n\n Do \u0111\u00f3, c\u00f3 nhu c\u1ea7u l\u1edbn v\u1ec1 nh\u1eefng ng\u01b0\u1eddi hi\u1ec3u nh\u1eefng thay \u0111\u1ed5i n\u00e0y v\u00e0 s\u1eb5n s\u00e0ng mang l\u1ea1i k\u1ebft qu\u1ea3 t\u1ed1t.<\/p>\n\n\n\n Ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i th\u1ed1ng tr\u1ecb internet, t\u1eadp trung giao ti\u1ebfp gi\u1eefa c\u00e1c c\u00e1 nh\u00e2n trong th\u1ebf gi\u1edbi k\u1ef9 thu\u1eadt s\u1ed1. M\u1ecdi ng\u01b0\u1eddi \u0111\u0103ng nh\u1eadp h\u00e0ng ng\u00e0y, \u0111\u00f4i khi nhi\u1ec1u l\u1ea7n, \u0111\u1ec3 xem c\u00e1c xu h\u01b0\u1edbng, tin t\u1ee9c v\u00e0 th\u00f4ng tin.<\/p>\n\n\n\n Do \u0111\u00f3, \u0111\u00f2i h\u1ecfi c\u00e1c chuy\u00ean gia ph\u1ea3i t\u0103ng c\u01b0\u1eddng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng v\u00e0 ti\u1ebfp th\u1ecb nh\u1eb1m v\u00e0o m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n\n\n\n Trong m\u1ed9t tr\u01b0\u1eddng h\u1ee3p, n\u00f3 c\u00f3 th\u1ec3 cung c\u1ea5p d\u1ecbch v\u1ee5 cho c\u00f4ng ty t\u1ef1 \u0111\u1ed9ng h\u00f3a<\/strong><\/a> c\u1ee7a ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1, chuy\u00ean gia n\u00e0y nh\u1eb1m m\u1ee5c \u0111\u00edch \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u t\u1ed1t h\u01a1n, qu\u1ea3ng b\u00e1 d\u1ecbch v\u1ee5 v\u00e0 s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n Ch\u1eafc ch\u1eafn ng\u01b0\u1eddi chuy\u00ean nghi\u1ec7p chuy\u00ean v\u1ec1 l\u0129nh v\u1ef1c n\u00e0y s\u1ebd t\u00ecm th\u1ea5y nhi\u1ec1u c\u01a1 h\u1ed9i tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n Ti\u1ebfp th\u1ecb n\u1ed9i dung l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c kh\u00e1c n\u1ed5i b\u1eadt nh\u01b0 m\u1ed9t ngu\u1ed3n t\u1ea1o ra kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 c\u01a1 h\u1ed9i b\u00e1n h\u00e0ng trong v\u0169 tr\u1ee5 tr\u1ef1c tuy\u1ebfn.<\/p>\n\n\n\n \u0110\u1ed1i v\u1edbi m\u1ed9t s\u1ed1 c\u00f4ng ty, ch\u1eb3ng h\u1ea1n nh\u01b0 ki\u1ec3m so\u00e1t truy c\u1eadp<\/strong><\/a>, \u0111\u00e2y l\u00e0 c\u00f4ng c\u1ee5 ch\u00ednh \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi, t\u1ea1o thu nh\u1eadp v\u00e0 th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n C\u00f3 m\u1ed9t c\u00e1i nh\u00ecn chuy\u00ean bi\u1ec7t v\u1ec1 l\u0129nh v\u1ef1c n\u00e0y c\u00f3 th\u1ec3 r\u1ea5t thu\u1eadn l\u1ee3i cho c\u00e1c chuy\u00ean gia \u0111a d\u1ea1ng nh\u1ea5t. Trong ti\u1ebfp th\u1ecb n\u1ed9i dung, c\u00f3 th\u1ec3 c\u00f3 m\u1ed9t s\u1ed1 ph\u00e2n chia l\u0129nh v\u1ef1c ki\u1ebfn th\u1ee9c.<\/p>\n\n\n\n B\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c trao quy\u1ec1n \u0111\u1ec3 t\u1ea1o email ti\u1ebfp th\u1ecb, n\u1ed9i dung t\u01b0\u01a1ng t\u00e1c ho\u1eb7c n\u1ed9i dung th\u1eddi gian th\u1ef1c. C\u00f3 th\u1ec3 t\u00ecm hi\u1ec3u v\u1ec1 t\u1ea5t c\u1ea3 c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng n\u00e0y, v\u00e0 sau \u0111\u00f3 l\u00e0m vi\u1ec7c v\u1edbi t\u1eebng \u0111\u1ed1i t\u01b0\u1ee3ng trong s\u1ed1 ch\u00fang theo \u0111\u1eb7c th\u00f9 c\u1ee7a ch\u00fang.<\/p>\n\n\n\n Ti\u1ebfp th\u1ecb theo h\u01b0\u1edbng d\u1eef li\u1ec7u l\u00e0 m\u1ed9t c\u01a1 h\u1ed9i tuy\u1ec7t v\u1eddi kh\u00e1c, l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c ph\u1ee5 k\u1ebft h\u1ee3p khoa h\u1ecdc d\u1eef li\u1ec7u v\u1edbi vi\u1ec7c ph\u00e2n t\u00edch k\u1ebft qu\u1ea3 ti\u1ebfp th\u1ecb \u0111\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh t\u1ed1t h\u01a1n.<\/p>\n\n\n\n S\u1eed d\u1ee5ng t\u1ef1 \u0111\u1ed9ng h\u00f3a quy tr\u00ecnh robot<\/strong> v\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c, b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o trang t\u1ed5ng quan v\u1ec1 c\u00e1c h\u00e0nh \u0111\u1ed9ng v\u00e0 chi\u1ebfn d\u1ecbch c\u1ee7a m\u00ecnh, \u0111\u1ec3 hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 c\u00e1c quy\u1ebft \u0111\u1ecbnh \u0111\u00e3 \u0111\u01b0a ra c\u0169ng nh\u01b0 nh\u1eefng g\u00ec c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n.<\/p>\n\n\n\n Ng\u01b0\u1eddi chuy\u00ean nghi\u1ec7p n\u00e0y c\u0169ng c\u00f3 th\u1ec3 c\u1ea5u tr\u00fac c\u00e1c ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n v\u00e0 th\u1ed1ng k\u00ea \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111o\u00e1n tr\u01b0\u1edbc c\u00e1c t\u00ecnh hu\u1ed1ng trong t\u01b0\u01a1ng lai. Th\u1eadt th\u00fa v\u1ecb khi chuy\u00ean v\u1ec1 hai m\u1eb7t tr\u1eadn n\u00e0y \u0111\u1ec3 l\u00e0m vi\u1ec7c v\u1edbi Ti\u1ebfp th\u1ecb theo h\u01b0\u1edbng d\u1eef li\u1ec7u.<\/p>\n\n\n\n C\u00f3 hi\u1ec3u bi\u1ebft v\u1ec1 khoa h\u1ecdc d\u1eef li\u1ec7u v\u00e0 s\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea cho ph\u00e9p t\u00ednh minh b\u1ea1ch v\u00e0 kh\u1ea3 n\u0103ng d\u1ef1 \u0111o\u00e1n cao h\u01a1n cho c\u00e1c ph\u00e2n t\u00edch ti\u1ebfp th\u1ecb.<\/p>\n\n\n\n Ngo\u00e0i ra, ki\u1ebfn th\u1ee9c v\u1ec1 ti\u1ebfp th\u1ecb v\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u00f3 th\u1ec3 cung c\u1ea5p c\u01a1 s\u1edf cho vi\u1ec7c t\u1ea1o ra c\u00e1c d\u1ef1 \u00e1n v\u00e0 chi\u1ebfn d\u1ecbch.<\/p>\n\n\n\n C\u00f3 m\u1ed9t s\u1ed1 c\u01a1 h\u1ed9i cung c\u1ea5p c\u00e1c kh\u00f3a \u0111\u00e0o t\u1ea1o ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 t\u1ed1t. Ch\u00fang t\u00f4i \u0111\u00e1nh d\u1ea5u nh\u1eefng \u0111i\u1ec3m ch\u00ednh b\u00ean d\u01b0\u1edbi.<\/p>\n\n\n\n Kh\u00f3a h\u1ecdc mLabs Social Media Exponential l\u00e0 m\u1ed9t kh\u00f3a h\u1ecdc t\u1eadp trung v\u00e0o m\u1ea1ng x\u00e3 h\u1ed9i, ho\u00e0n to\u00e0n tr\u1ef1c tuy\u1ebfn. N\u00f3 mang \u0111\u1ebfn nh\u1eefng kh\u00e1i ni\u1ec7m c\u01a1 b\u1ea3n nh\u01b0 ph\u1ec5u b\u00e1n h\u00e0ng, t\u00ednh c\u00e1ch, h\u00e0nh tr\u00ecnh c\u1ee7a kh\u00e1ch h\u00e0ng, v.v.<\/p>\n\n\n\n V\u1ec1 qu\u1ea3n l\u00fd m\u1ea1ng x\u00e3 h\u1ed9i, kh\u00f3a h\u1ecdc cung c\u1ea5p th\u00f4ng tin v\u1ec1 ph\u1ea1m vi ti\u1ebfp c\u1eadn v\u00e0 m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c, v\u1ec1 c\u00e1c lo\u1ea1i n\u1ed9i dung kh\u00e1c nhau, t\u01b0\u01a1ng t\u00e1c trong m\u1ea1ng, t\u00e2m l\u00fd con ng\u01b0\u1eddi, t\u00e1c \u0111\u1ed9ng c\u1ee7a nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng, trong s\u1ed1 c\u00e1c ch\u1ee7 \u0111\u1ec1 kh\u00e1c.<\/p>\n\n\n\n Tr\u00ean n\u1ec1n t\u1ea3ng c\u00f4ng ty k\u1ebft qu\u1ea3 k\u1ef9 thu\u1eadt s\u1ed1, c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y c\u00e1c kh\u00f3a h\u1ecdc v\u1ec1 h\u1ec7 th\u1ed1ng Tr\u1ea1m RD v\u00e0 c\u00e1c ch\u1ee7 \u0111\u1ec1 t\u1ed5ng qu\u00e1t h\u01a1n kh\u00e1c.<\/p>\n\n\n\n M\u1ed9t v\u00ed d\u1ee5 l\u00e0 kh\u00f3a h\u1ecdc Ti\u1ebfp th\u1ecb trong n\u01b0\u1edbc, bao g\u1ed3m h\u00e0nh tr\u00ecnh c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng, t\u00ednh c\u00e1ch, k\u00eanh b\u00e1n h\u00e0ng, trong s\u1ed1 c\u00e1c ch\u1ee7 \u0111\u1ec1 kh\u00e1c.<\/p>\n\n\n\n Kh\u00f3a h\u1ecdc Ti\u1ebfp th\u1ecb trong n\u01b0\u1edbc c\u1ee7a Hubspot l\u00e0 m\u1ed9t kh\u00f3a h\u1ecdc c\u1ea7n thi\u1ebft cho b\u1ea5t k\u1ef3 ai mu\u1ed1n chuy\u00ean s\u00e2u trong l\u0129nh v\u1ef1c n\u00e0y.<\/p>\n\n\n\n \u0110i\u1ec1u n\u00e0y l\u00e0 do b\u1ea3n th\u00e2n thu\u1eadt ng\u1eef Inbound \u0111\u01b0\u1ee3c t\u1ea1o ra b\u1edfi c\u00f4ng ty n\u00e0y, c\u00f4ng ty c\u00f3 r\u1ea5t nhi\u1ec1u ki\u1ebfn th\u1ee9c \u0111\u1ec3 cung c\u1ea5p.<\/p>\n\n\n\n Ngo\u00e0i ra, trong th\u1ecb tr\u01b0\u1eddng ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1, ch\u1ee9ng ch\u1ec9 Hubspot \u0111\u1ea1i di\u1ec7n cho r\u1ea5t nhi\u1ec1u, \u0111\u01b0\u1ee3c m\u1ed9t s\u1ed1 c\u00f4ng ty y\u00eau c\u1ea7u.<\/p>\n\n\n\n T\u1ea1i University of Rock Content, b\u1ea1n c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y c\u00e1c kh\u00f3a \u0111\u00e0o t\u1ea1o v\u1ec1 SEO, ti\u1ebfp th\u1ecb qua email, c\u00e1ch \u0111\u01b0a m\u1ed9t trang web l\u00ean m\u1ea1ng, s\u1ea3n xu\u1ea5t n\u1ed9i dung, v.v.<\/p>\n\n\n\n V\u1edbi kh\u00f3a h\u1ecdc Ti\u1ebfp th\u1ecb N\u1ed9i dung ho\u00e0n ch\u1ec9nh, n\u00f3 gi\u1ea3i th\u00edch c\u00e1c ch\u1ee7 \u0111\u1ec1 nh\u01b0 ch\u1ec9 s\u1ed1 v\u00e0 KPI, ch\u1ecdn m\u00e1y ch\u1ee7 CMS cho trang web, x\u00e1c \u0111\u1ecbnh c\u00e1 t\u00ednh, ph\u1ec5u b\u00e1n h\u00e0ng, b\u00e1n h\u00e0ng, \u1ea5n ph\u1ea9m trang web, trong s\u1ed1 c\u00e1c ch\u1ee7 \u0111\u1ec1 kh\u00e1c.<\/p>\n\n\n\n \u0110\u00e2y l\u00e0 m\u1ed9t t\u1eadp h\u1ee3p c\u00e1c l\u1edbp h\u1ecdc tuy\u1ec7t v\u1eddi t\u1eadp trung v\u00e0o ph\u00e2n t\u00edch s\u1ed1 li\u1ec7u v\u00e0 t\u1ed5 ch\u1ee9c \u0111\u1ec3 th\u00e0nh c\u00f4ng v\u1edbi blog trong chi\u1ebfn l\u01b0\u1ee3c n\u1ed9i dung hi\u1ec7n \u0111\u1ea1i.<\/p>\n\n\n\nT\u1ea1i sao ph\u1ea3i t\u00ecm ki\u1ebfm b\u1eb1ng c\u1ea5p trong Ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1?<\/h2>\n\n\n\n
4 c\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p h\u00e0ng \u0111\u1ea7u<\/h2>\n\n\n\n
C\u00e1c kh\u00f3a h\u1ecdc ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1<\/h2>\n\n\n\n
mLabs Truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i theo c\u1ea5p s\u1ed1 nh\u00e2n<\/h3>\n\n\n\n
K\u1ebft qu\u1ea3 k\u1ef9 thu\u1eadt s\u1ed1<\/h3>\n\n\n\n
Hubspot<\/h3>\n\n\n\n
\u0110\u1ea1i h\u1ecdc Rock<\/h3>\n\n\n\n
Qu\u1ea3ng c\u00e1o tr\u00ean Facebook<\/h3>\n\n\n\n