{"id":2954,"date":"2021-09-10T13:20:01","date_gmt":"2021-09-10T13:20:01","guid":{"rendered":"http:\/\/kevinbk.com\/\/?p=2954"},"modified":"2023-09-28T09:53:57","modified_gmt":"2023-09-28T09:53:57","slug":"data-marketing-saiba-o-que-e-e-como-usar-essa-estrategia","status":"publish","type":"post","link":"https:\/\/kevinbk.com\/vi\/data-marketing-know-what-is-how-to-use-this-strategy\/","title":{"rendered":"Ti\u1ebfp th\u1ecb d\u1eef li\u1ec7u: Bi\u1ebft n\u00f3 l\u00e0 g\u00ec v\u00e0 c\u00e1ch s\u1eed d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c n\u00e0y"},"content":{"rendered":"
O ti\u1ebfp th\u1ecb d\u1eef li\u1ec7u <\/strong>l\u00e0 m\u1ed9t trong nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c ng\u00e0y c\u00e0ng \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi d\u00f9ng trong nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y. C\u00e1c c\u00f4ng ty l\u1edbn \u0111\u00e3 s\u1eed d\u1ee5ng d\u1eef li\u1ec7u \u0111\u1ec3 x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c m\u1edbi, nh\u01b0ng v\u1edbi c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh m\u1edbi, vi\u1ec7c s\u1eed d\u1ee5ng d\u1eef li\u1ec7u \u0111\u00e3 \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n.<\/p>\n\n\n\n R\u00f5 r\u00e0ng l\u00e0 n\u1ed7 l\u1ef1c kh\u00f4ng ng\u1eebng c\u1ee7a v\u00f4 s\u1ed1 c\u00f4ng ty \u0111\u1ec3 \u0111\u0103ng k\u00fd m\u00f4 h\u00ecnh mua h\u00e0ng c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u1ee7a h\u1ecd v\u00e0 d\u1eabn \u0111\u1ea7u<\/em> (kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 c\u00f3) \u0111\u1ec3 l\u1eadp b\u1ea3n \u0111\u1ed3 cho h\u1ecd v\u00e0 x\u00e2y d\u1ef1ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb quy\u1ebft \u0111o\u00e1n h\u01a1n ph\u00f9 h\u1ee3p v\u1edbi kho\u1ea3n \u0111\u1ea7u t\u01b0 \u0111\u00e3 th\u1ef1c hi\u1ec7n.<\/p>\n\n\n\n N\u00f3i c\u00e1ch kh\u00e1c, vi\u1ec7c thu th\u1eadp d\u1eef li\u1ec7u s\u1ebd t\u1ea1o ra hi\u1ec3u bi\u1ebft s\u00e2u s\u1eafc <\/em>\u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng b\u1edfi c\u00f4ng ty. \u0110\u1ec3 d\u1eef li\u1ec7u n\u00e0y \u0111\u01b0\u1ee3c thu th\u1eadp, c\u1ea7n ph\u1ea3i tr\u00edch xu\u1ea5t n\u00f3 t\u1eeb ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 t\u1ef1 m\u00ecnh d\u1eabn d\u1eaft.<\/p>\n\n\n\n Th\u1eadm ch\u00ed c\u00f3 m\u1ed9t s\u1ed1 c\u00f4ng ty cung c\u1ea5p h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p nh\u1ecf<\/strong> <\/strong>v\u00e0 nh\u1eefng ng\u01b0\u1eddi kh\u00e1c t\u1ea1o ra c\u00e1i g\u1ecdi l\u00e0 t\u01b0 v\u1ea5n, trong \u0111\u00f3, th\u00f4ng qua vi\u1ec7c ph\u00e2n t\u00edch hi\u1ec7u su\u1ea5t, c\u00e1c gi\u1ea3i ph\u00e1p \u0111\u01b0\u1ee3c \u0111\u1ec1 xu\u1ea5t nh\u1eb1m m\u1ee5c \u0111\u00edch t\u0103ng l\u1ee3i nhu\u1eadn t\u1ea1o ra.<\/p>\n\n\n\n C\u00f3 r\u1ea5t nhi\u1ec1u ng\u01b0\u1eddi ti\u00eau d\u00f9ng ti\u1ebfc r\u1eb1ng kh\u00f4ng \u0111\u00e1nh gi\u00e1 cao gi\u00e1 tr\u1ecb x\u1ee9ng \u0111\u00e1ng cho lo\u1ea1i chi\u1ebfn l\u01b0\u1ee3c n\u00e0y, \u0111\u1eb7c bi\u1ec7t l\u00e0 khi n\u00f3i \u0111\u1ebfn ph\u00e2n kh\u00fac c\u00f3 l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng l\u1edbn v\u00e0 \u1ea5n t\u01b0\u1ee3ng l\u00e0 n\u1ebfu \u0111\u1ea7y nh\u00e0 th\u00ec m\u1ecdi th\u1ee9 \u0111\u1ec1u \u1ed5n.<\/p>\n\n\n\n Nhi\u1ec1u y\u1ebfu t\u1ed1 c\u00f3 th\u1ec3 li\u00ean quan \u0111\u1ebfn l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng, c\u1ea1nh tranh, h\u00e0nh \u0111\u1ed9ng v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng giao ti\u1ebfp v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng ph\u1ea3i \u0111\u01b0\u1ee3c t\u00ednh \u0111\u1ebfn tr\u01b0\u1edbc khi \u0111\u01b0a ra ph\u00e1n quy\u1ebft r\u1eb1ng m\u1ecdi th\u1ee9 \u0111ang di\u1ec5n ra t\u1ed1t \u0111\u1eb9p.<\/p>\n\n\n\n M\u1ed9t ng\u00f4i nh\u00e0 \u0111\u1ea7y \u0111\u1ee7 l\u00e0 m\u1ed9t d\u1ea5u hi\u1ec7u t\u1ed1t, nh\u01b0ng c\u00f3 th\u1ec3 c\u00f3 nh\u1eefng y\u1ebfu t\u1ed1 l\u00e0m gi\u1ea3m b\u1edbt nh\u1eefng k\u1ebft qu\u1ea3 n\u00e0y ho\u1eb7c che khu\u1ea5t th\u1ef1c t\u1ebf. \u0110\u1ec3 bi\u1ebft li\u1ec7u \u0111\u00e2y c\u00f3 ph\u1ea3i l\u00e0 tr\u01b0\u1eddng h\u1ee3p c\u1ee7a c\u00f4ng ty b\u1ea1n hay kh\u00f4ng, b\u1ea1n c\u1ea7n bi\u1ebft c\u00e1ch th\u1ef1c hi\u1ec7n ph\u00e2n t\u00edch d\u1eef li\u1ec7u m\u1ed9t c\u00e1ch c\u1ea9n th\u1eadn.<\/p>\n\n\n\n H\u00f4m nay ch\u00fang ta s\u1ebd n\u00f3i v\u1ec1 ti\u1ebfp th\u1ecb d\u1eef li\u1ec7u, v\u1edbi m\u1ee5c \u0111\u00edch cho b\u1ea1n th\u1ea5y t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c thu th\u1eadp d\u1eef li\u1ec7u v\u00e0 c\u00e1ch l\u1ea5y n\u00f3 m\u00e0 kh\u00f4ng x\u00e2m ph\u1ea1m quy\u1ec1n ri\u00eang t\u01b0 c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n\n\n\n \u1ede cu\u1ed1i b\u00e0i vi\u1ebft, n\u00f3 c\u00f3 th\u1ec3 mang l\u1ea1i l\u1ee3i \u00edch cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n trong m\u1ed9t s\u1ed1 l\u0129nh v\u1ef1c.<\/p>\n\n\n\n