{"id":2934,"date":"2021-09-06T17:45:28","date_gmt":"2021-09-06T17:45:28","guid":{"rendered":"http:\/\/kevinbk.com\/\/?p=2934"},"modified":"2023-09-28T09:54:01","modified_gmt":"2023-09-28T09:54:01","slug":"video-institucional-10-passos-para-produzir-e-passar-a-sua-mensagem","status":"publish","type":"post","link":"https:\/\/kevinbk.com\/vi\/che-video-10-buoc-de-san-xuat-va-nhan-thong-diep-cua-ban\/","title":{"rendered":"Video th\u1ec3 ch\u1ebf: 10 b\u01b0\u1edbc \u0111\u1ec3 s\u1ea3n xu\u1ea5t v\u00e0 truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p c\u1ee7a b\u1ea1n"},"content":{"rendered":"

K\u1ef9 x\u1ea3o nghe nh\u00ecn l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng, th\u00fac \u0111\u1ea9y s\u1ef1 h\u1ea5p th\u1ee5 c\u1ee7a th\u00f4ng \u0111i\u1ec7p c\u00f3 trong qu\u1ea3ng c\u00e1o. O video ch\u1ebf<\/strong> c\u0169ng ho\u1ea1t \u0111\u1ed9ng theo ngh\u0129a n\u00e0y, ngay c\u1ea3 khi n\u1ed9i dung c\u1ee7a n\u00f3 kh\u00f4ng ch\u1ec9 mang t\u00ednh th\u01b0\u01a1ng m\u1ea1i.<\/p>\n\n\n\n

Ch\u1ee9c n\u0103ng c\u1ee7a nh\u1eefng video n\u00e0y l\u00e0 \u0111\u1ec3 n\u00f3i l\u00ean nh\u1eefng m\u1ee5c ti\u00eau th\u01b0\u01a1ng m\u1ea1i c\u1ee7a m\u1ed9t c\u00f4ng ty, ch\u1eb3ng h\u1ea1n nh\u01b0 \u0111\u1ec3 ph\u00e2n bi\u1ec7t ch\u00fang v\u1edbi m\u1ed9t qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\n

H\u1ecd th\u1eadm ch\u00ed c\u00f3 th\u1ec3 c\u00f3 m\u1ee5c \u0111\u00edch th\u01b0\u01a1ng m\u1ea1i l\u00e2u d\u00e0i, v\u00ec vi\u1ec7c gi\u1edbi thi\u1ec7u th\u01b0\u01a1ng hi\u1ec7u v\u1edbi c\u00f4ng ch\u00fang l\u00e0m t\u0103ng c\u01a1 h\u1ed9i s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c kh\u00e1n gi\u1ea3 ti\u00eau th\u1ee5, nh\u01b0ng \u0111\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ee5c \u0111\u00edch ban \u0111\u1ea7u c\u1ee7a video th\u1ec3 ch\u1ebf.<\/p>\n\n\n\n

M\u1ed9t c\u00f4ng ty gia c\u00f4ng ph\u1ea7n m\u1ec1m<\/strong>, v\u00ed d\u1ee5: b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o n\u1ed9i dung c\u1ee5 th\u1ec3 \u0111\u1ec3 tr\u00ecnh b\u00e0y c\u00e1c gi\u00e1 tr\u1ecb c\u1ee7a c\u00f4ng ty, s\u1ee9 m\u1ec7nh th\u00fac \u0111\u1ea9y c\u00e1c th\u1ee7 t\u1ee5c \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n trong c\u00f4ng ty v\u00e0 t\u1ea1i th\u1eddi \u0111i\u1ec3m \u0111\u00f3, h\u00e3y n\u00f3i v\u1ec1 ti\u00eau chu\u1ea9n ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a c\u00f4ng ty.<\/p>\n\n\n\n

\u0110\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng n\u1ed9i dung c\u1ee5 th\u1ec3 c\u1ee7a video th\u1ec3 ch\u1ebf, c\u00f3 th\u1ec3 c\u00f9ng v\u1edbi th\u00f4ng \u0111i\u1ec7p \u0111\u01b0\u1ee3c cung c\u1ea5p \u1edf \u0111\u00f3, n\u00f3i v\u1ec1 c\u00e1c ch\u1ee7 \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn m\u1ee5c ti\u00eau th\u01b0\u01a1ng m\u1ea1i c\u1ee7a c\u00f4ng ty, nh\u01b0ng kh\u00f4ng theo c\u00e1ch m\u1edf, nh\u01b0 trong qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\n

Do \u0111\u00f3, m\u1ed9t video th\u1ec3 ch\u1ebf c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n \u0111\u1ec3 n\u00f3i v\u1ec1 c\u00e1c quy tr\u00ecnh n\u1ed9i b\u1ed9 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n, k\u1ef7 ni\u1ec7m m\u1ed9t ng\u00e0y \u0111\u1eb7c bi\u1ec7t \u0111\u1ed1i v\u1edbi c\u00f4ng ch\u00fang v\u00e0 c\u00f4ng ty, c\u0169ng nh\u01b0 vi\u1ec7c ra m\u1eaft s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 m\u1edbi.<\/p>\n\n\n\n

Nh\u01b0ng n\u1ebfu \u0111\u00e2y l\u00e0 m\u1ee5c \u0111\u00edch c\u1ee7a c\u00f4ng ty b\u1ea1n, th\u00ec c\u1ea7n ph\u1ea3i ch\u00fa \u00fd \u0111\u1ebfn gi\u1ecdng \u0111i\u1ec7u \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng trong t\u00e1c ph\u1ea9m n\u00e0y, sao cho n\u00f3 kh\u00e1c v\u1edbi m\u1ed9t \u0111o\u1ea1n video ho\u1eb7c \u0111o\u1ea1n qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\n

L\u00e0 m\u1ed9t doanh nghi\u1ec7p ho\u1ea1t \u0111\u1ed9ng theo \u0111\u1ecbnh h\u01b0\u1edbng x\u00e2y d\u1ef1ng, hi\u1ec7n s\u1ebd ho\u1ea1t \u0111\u1ed9ng v\u1edbi quan \u0111i\u1ec3m c\u00e1ch \u00e2m ph\u00f2ng thu<\/strong><\/a>. Thay v\u00ec qu\u1ea3ng c\u00e1o truy\u1ec1n th\u1ed1ng, s\u1ebd r\u1ea5t th\u00fa v\u1ecb khi c\u00f4ng ty t\u1ef1 gi\u1edbi thi\u1ec7u v\u1edbi kh\u00e1n gi\u1ea3 m\u1edbi c\u1ee7a m\u00ecnh, trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y l\u00e0 kh\u00e1n gi\u1ea3 li\u00ean quan \u0111\u1ebfn \u00e2m nh\u1ea1c.<\/p>\n\n\n\n

M\u1ed9t video th\u1ec3 ch\u1ebf, n\u00eau b\u1eadt c\u00e1c gi\u00e1 tr\u1ecb c\u1ee7a c\u00f4ng ty, c\u0169ng nh\u01b0 s\u1ef1 c\u1ea9n tr\u1ecdng c\u1ee7a c\u00f4ng ty trong c\u00f4ng vi\u1ec7c \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n c\u00f3 th\u1ec3 t\u1ea1o \u1ea5n t\u01b0\u1ee3ng t\u1ed1t h\u01a1n v\u1edbi kh\u00e1n gi\u1ea3 m\u1edbi c\u1ee7a b\u1ea1n, thay v\u00ec m\u1ed9t \u0111o\u1ea1n qu\u1ea3ng c\u00e1o th\u00f4ng b\u00e1o v\u1ec1 d\u1ecbch v\u1ee5 m\u1edbi n\u00e0y.<\/p>\n\n\n\n

Gi\u1ed1ng nh\u01b0 m\u1ed9t video th\u1ec3 ch\u1ebf chia s\u1ebb m\u1ed9t s\u1ed1 quy t\u1eafc v\u1edbi vi\u1ec7c s\u1ea3n xu\u1ea5t video qu\u1ea3ng c\u00e1o, n\u00f3 ho\u1ea1t \u0111\u1ed9ng v\u1edbi m\u1ed9t s\u1ed1 \u0111\u1eb7c \u0111i\u1ec3m. Nh\u1eefng \u0111\u1eb7c \u0111i\u1ec3m n\u00e0y r\u1ea5t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi m\u1ed9t c\u00f4ng ty cam k\u1ebft cung c\u1ea5p m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3 theo h\u01b0\u1edbng n\u00e0y.<\/p>\n\n\n\n

\"pexels-photo.jpg\"<\/figure><\/div>\n\n\n\n

10 b\u01b0\u1edbc \u0111\u1ec3 t\u1ea1o m\u1ed9t video ch\u1ebf hay<\/h2>\n\n\n\n

N\u1ebfu m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n l\u00e0 t\u1ea1o ra m\u1ed9t video th\u1ec3 ch\u1ebf ch\u1ea5t l\u01b0\u1ee3ng, m\u1ed9t video th\u1ec3 hi\u1ec7n t\u1ea5t c\u1ea3 t\u00ednh c\u00e1ch chuy\u00ean nghi\u1ec7p c\u1ee7a c\u00f4ng ty b\u1ea1n, \u0111\u1ed3ng th\u1eddi kh\u00f4ng che \u0111\u1eady m\u1ed9t s\u1ed1 c\u01a1 h\u1ed9i th\u01b0\u01a1ng m\u1ea1i, b\u1ea1n c\u1ea7n l\u00e0m theo m\u1ed9t s\u1ed1 m\u1eb9o.<\/p>\n\n\n\n

  1. X\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n<\/li><\/ol>\n\n\n\n

    M\u1ed9t video th\u1ec3 ch\u1ebf c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n v\u1edbi m\u1ed9t s\u1ed1 m\u1ee5c \u0111\u00edch, trong m\u1ed9t s\u1ed1 tr\u01b0\u1eddng h\u1ee3p, mu\u1ed1n \u0111\u1ea1t \u0111\u01b0\u1ee3c nhi\u1ec1u h\u01a1n m\u1ed9t m\u1ee5c ti\u00eau, m\u1ed9t m\u1ee5c ti\u00eau c\u1ea5p b\u00e1ch h\u01a1n trong khi m\u1ee5c \u0111\u00edch kia li\u00ean quan \u0111\u1ebfn mong mu\u1ed1n l\u00e2u d\u00e0i c\u1ee7a c\u00f4ng ty.<\/p>\n\n\n\n

    N\u00f3 c\u00f3 th\u1ec3 l\u00e0 tr\u01b0\u1eddng h\u1ee3p c\u1ee7a m\u1ed9t c\u00f4ng ty l\u00e0m vi\u1ec7c v\u1edbi vi\u1ec7c s\u1ea3n xu\u1ea5t K\u00ednh c\u01b0\u1eddng l\u1ef1c<\/strong> <\/strong>cho c\u00e1c khu d\u00e2n c\u01b0 v\u00e0 c\u1eeda h\u00e0ng th\u01b0\u01a1ng m\u1ea1i, nh\u1eb1m m\u1ee5c \u0111\u00edch n\u00f3i v\u1ec1 c\u00e1c gi\u00e1 tr\u1ecb v\u00e0 s\u1ee9 m\u1ec7nh c\u1ee7a c\u00f4ng ty.<\/p>\n\n\n\n

    \u0110\u1ed3ng th\u1eddi, c\u00f4ng ty n\u00e0y mu\u1ed1n l\u00e0m n\u1ed5i b\u1eadt trong c\u00f9ng m\u1ed9t video v\u1ec1 t\u00e1c \u0111\u1ed9ng th\u1ecb gi\u00e1c m\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd c\u00f3 th\u1ec3 mang l\u1ea1i cho trang tr\u00ed nh\u00e0 c\u1ee7a b\u1ea1n, nh\u01b0ng theo m\u1ed9t c\u00e1ch tinh t\u1ebf. Vi\u1ec7c x\u00e1c \u0111\u1ecbnh c\u00e1c m\u1ee5c \u0111\u00edch n\u00e0y s\u1ebd x\u00e1c \u0111\u1ecbnh c\u00e1c b\u01b0\u1edbc ti\u1ebfp theo trong qu\u00e1 tr\u00ecnh t\u1ea1o video.<\/p>\n\n\n\n

    1. X\u00e1c \u0111\u1ecbnh \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n<\/li><\/ol>\n\n\n\n

      Gi\u1ed1ng nh\u01b0 gi\u1ecdng \u0111i\u1ec7u c\u1ee7a giao ti\u1ebfp thay \u0111\u1ed5i theo m\u1ee5c \u0111\u00edch c\u1ee7a video, kh\u00e1n gi\u1ea3 m\u1ee5c ti\u00eau c\u0169ng y\u00eau c\u1ea7u \u0111\u1eb7c t\u1ea3 v\u1ec1 phong c\u00e1ch c\u1ee7a b\u1ea1n, c\u00f3 t\u00ednh \u0111\u1ebfn s\u1edf th\u00edch c\u1ee7a h\u1ecd v\u00e0 \u0111i\u1ec1u g\u00ec c\u00f3 th\u1ec3 th\u00fac \u0111\u1ea9y s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1n gi\u1ea3 \u0111\u1ebfn cu\u1ed9c \u0111\u1ed1i tho\u1ea1i n\u00e0y.<\/p>\n\n\n\n

      M\u1ed9t kh\u00e1n gi\u1ea3 tinh t\u1ebf h\u01a1n c\u00f3 th\u1ec3 b\u1ecb \u1ea3nh h\u01b0\u1edfng t\u1ed1t h\u01a1n b\u1edfi video giao ti\u1ebfp c\u00f3 v\u0103n h\u00f3a v\u00e0 th\u00f4ng th\u00e1i h\u01a1n, c\u0169ng nh\u01b0 kh\u00e1n gi\u1ea3 nh\u1ecf tu\u1ed5i s\u1ebd quen thu\u1ed9c h\u01a1n v\u1edbi video ch\u1ec9nh s\u1eeda nhanh h\u01a1n, v\u1edbi c\u00e1c \u0111o\u1ea1n h\u1ed9i tho\u1ea1i \u0111\u1ed9ng v\u00e0 ch\u1ec9nh s\u1eeda ho\u1ea1t h\u00ecnh.<\/p>\n\n\n\n

      \"red<\/figure><\/div>\n\n\n\n
      1. K\u1ecbch b\u1ea3n v\u00e0 b\u1ea3ng ph\u00e2n c\u1ea3nh<\/li><\/ol>\n\n\n\n

        D\u1ef1a tr\u00ean th\u00f4ng tin \u0111\u00e3 x\u00e1c \u0111\u1ecbnh \u1edf c\u00e1c b\u01b0\u1edbc tr\u01b0\u1edbc, \u0111\u00e3 \u0111\u1ebfn l\u00fac s\u00e1ng t\u1ea1o v\u00e0 \u0111\u01b0a ra gi\u1ea5y nh\u1eefng \u00fd t\u01b0\u1edfng \u0111\u1eb1ng sau qu\u00e1 tr\u00ecnh s\u1ea3n xu\u1ea5t n\u00e0y. M\u1ed9t k\u1ecbch b\u1ea3n t\u1ed1t s\u1ebd t\u1ea1o \u0111i\u1ec1u ki\u1ec7n thu\u1eadn l\u1ee3i cho qu\u00e1 tr\u00ecnh quay phim s\u1ea3n xu\u1ea5t chuy\u00ean ng\u00e0nh n\u00e0y.<\/p>\n\n\n\n

        M\u1eb7c d\u00f9 k\u1ecbch b\u1ea3n ch\u1ecbu tr\u00e1ch nhi\u1ec7m v\u1ec1 c\u1ea5u tr\u00fac c\u1ee7a video, v\u1edbi c\u00e1c \u0111o\u1ea1n h\u1ed9i tho\u1ea1i v\u00e0 c\u00e1c y\u1ebfu t\u1ed1 v\u0103n b\u1ea3n, b\u1ea3ng ph\u00e2n c\u1ea3nh<\/em> quan t\u00e2m \u0111\u1ebfn c\u00e1c kh\u00eda c\u1ea1nh tr\u1ef1c quan c\u1ee7a t\u00e1c ph\u1ea9m, l\u00fd t\u01b0\u1edfng h\u00f3a \u0111\u1ec1 xu\u1ea5t c\u1ee7a m\u1ed9t t\u00e1c ph\u1ea9m ph\u1ee5 thu\u1ed9c v\u00e0o gi\u00e1 tr\u1ecb th\u1ea9m m\u1ef9 c\u1ee7a n\u00f3.<\/p>\n\n\n\n

        Ngay c\u1ea3 khi m\u1ed9t c\u00f4ng ty cho thu\u00ea xe ph\u00f2ng thay \u0111\u1ed3 di \u0111\u1ed9ng<\/strong><\/a> <\/strong>\u0111\u1eebng ngh\u0129 \u0111\u1ebfn vi\u1ec7c l\u00e0m n\u1ed5i b\u1eadt s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n trong video th\u1ec3 ch\u1ebf, s\u1ef1 hi\u1ec7n di\u1ec7n c\u1ee7a n\u00f3 trong t\u00e1c ph\u1ea9m \u0111\u01b0\u1ee3c \u0111\u1ec1 c\u1eadp x\u1ee9ng \u0111\u00e1ng v\u1edbi m\u1ed9t s\u1ed1 lo\u1ea1i \u0111i\u1ec3m n\u1ed5i b\u1eadt, ph\u1ea3i \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh b\u1edfi b\u1ea3ng ph\u00e2n c\u1ea3nh<\/em>.<\/p>\n\n\n\n

        1. G\u1eedi m\u1ed9t tin nh\u1eafn r\u00f5 r\u00e0ng<\/li><\/ol>\n\n\n\n

          T\u00ednh ch\u1ee7 quan l\u00e0 \u0111i\u1ec1u quan tr\u1ecdng khi n\u00f3i v\u1ec1 vi\u1ec7c \u0111\u01b0a s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n v\u00e0o video ch\u1ebf n\u00e0y, nh\u01b0ng th\u00f4ng \u0111i\u1ec7p ch\u00ednh c\u1ee7a t\u00e1c ph\u1ea9m c\u1ea7n \u0111\u01b0\u1ee3c l\u00e0m n\u1ed5i b\u1eadt r\u00f5 r\u00e0ng \u0111\u1ec3 kh\u00e1n gi\u1ea3 hi\u1ec3u \u0111\u01b0\u1ee3c m\u1ee5c \u0111\u00edch c\u1ee7a video n\u00e0y.<\/p>\n\n\n\n

          \u0110\u1ec1 xu\u1ea5t n\u00e0y kh\u00f4ng \u0111\u01b0\u1ee3c li\u00ean k\u1ebft v\u1edbi gi\u00e1 tr\u1ecb th\u01b0\u01a1ng m\u1ea1i c\u1ee7a s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n, m\u00e0 v\u1edbi c\u00e1c gi\u00e1 tr\u1ecb m\u00e0 c\u00f4ng ty c\u1ee7a b\u1ea1n d\u1ef1 \u0111\u1ecbnh l\u00e0m n\u1ed5i b\u1eadt v\u1edbi m\u1ed9t m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3.<\/p>\n\n\n\n

          1. k\u1ec3 chuy\u1ec7n<\/li><\/ol>\n\n\n\n

            N\u1ebfu \u0111\u1ecbnh h\u01b0\u1edbng c\u1ee7a video l\u00e0 b\u00e1n th\u00f4ng \u0111i\u1ec7p ch\u1ee9 kh\u00f4ng ph\u1ea3i s\u1ea3n ph\u1ea9m th\u00ec m\u1ee5c \u0111\u00edch \u0111\u00f3 c\u1ea7n ph\u1ea3i r\u00f5 r\u00e0ng v\u00e0 m\u1ed9t trong nh\u1eefng c\u00e1ch \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c \u0111i\u1ec1u n\u00e0y l\u00e0 l\u00e0m n\u1ed5i b\u1eadt c\u00e2u chuy\u1ec7n c\u1ee7a c\u00f4ng ty b\u1ea1n.<\/p>\n\n\n\n

            M\u1ed9t c\u00f4ng c\u1ee5 ti\u1ebfp th\u1ecb n\u1ed9i dung quan tr\u1ecdng, k\u1ec3 chuy\u1ec7n<\/em> bao g\u1ed3m vi\u1ec7c x\u00e2y d\u1ef1ng m\u1ed9t c\u00e2u chuy\u1ec7n cho c\u00e2u chuy\u1ec7n v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n, l\u00e0m n\u1ed5i b\u1eadt c\u00e1c gi\u00e1 tr\u1ecb \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng trong quan ni\u1ec7m c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u v\u00e0 c\u00e1ch \u0111i\u1ec1u n\u00e0y ph\u00f9 h\u1ee3p v\u1edbi s\u1ea3n ph\u1ea9m m\u00e0 n\u00f3 cung c\u1ea5p.<\/p>\n\n\n\n

            M\u1ed9t video th\u1ec3 ch\u1ebf c\u00f3 th\u1ec3 l\u00e0m n\u1ed5i b\u1eadt ch\u00ednh x\u00e1c nh\u1eefng \u0111i\u1ec3m n\u00e0y, v\u1edbi t\u01b0 c\u00e1ch l\u00e0 nh\u00e0 cung c\u1ea5p b\u00ea t\u00f4ng b\u01a1m<\/strong>, thay v\u00ec \u0111\u01b0a ra th\u00f4ng b\u00e1o v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a xi m\u0103ng, b\u1ea1n c\u00f3 th\u1ec3 l\u00e0m m\u1ed9t video t\u1eadp trung v\u00e0o truy\u1ec1n th\u1ed1ng c\u1ee7a c\u00f4ng ty b\u1ea1n.<\/p>\n\n\n\n

            \"woman<\/figure><\/div>\n\n\n\n
            1. s\u1ea3n xu\u1ea5t video <\/li><\/ol>\n\n\n\n

              Sau khi x\u00e1c \u0111\u1ecbnh t\u1ea5t c\u1ea3 c\u00e1c kh\u00eda c\u1ea1nh tr\u01b0\u1edbc khi h\u00ecnh th\u00e0nh video, \u0111\u00e3 \u0111\u1ebfn l\u00fac \u0111\u01b0a n\u00f3 v\u00e0o s\u1ea3n xu\u1ea5t.<\/p>\n\n\n\n

              V\u00e0 \u0111\u1ec3 t\u00e1c ph\u1ea9m th\u01b0\u01a1ng m\u1ea1i n\u00e0y ph\u00e1t huy h\u1ebft ti\u1ec1m n\u0103ng truy\u1ec1n th\u00f4ng m\u00e0 b\u1ea1n t\u00ecm c\u00e1ch k\u1ebft n\u1ed1i c\u00f4ng ty c\u1ee7a m\u00ecnh, video n\u00e0y c\u1ea7n n\u00eau b\u1eadt nh\u1eefng gi\u00e1 tr\u1ecb v\u00e0 ph\u1ea9m ch\u1ea5t gi\u1ed1ng nhau, v\u1edbi c\u00e1ch s\u1ea3n xu\u1ea5t thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a c\u00f4ng ch\u00fang.<\/p>\n\n\n\n

              Nh\u01b0 v\u1eady, m\u1ed9t chi\u1ebfc m\u00e1y quay ch\u1ea5t l\u01b0\u1ee3ng, thi\u1ebft b\u1ecb \u00e2m thanh, \u00e1nh s\u00e1ng t\u1ed1t l\u00e0 m\u1ed9t s\u1ed1 v\u1ea5n \u0111\u1ec1 c\u1ea7n quan t\u00e2m trong qu\u00e1 tr\u00ecnh quay video ch\u1ebf, c\u1ea7n c\u00f3 s\u1ef1 \u0111\u1ea7u t\u01b0 b\u00e0i b\u1ea3n. Sau t\u1ea5t c\u1ea3, ch\u00fang ta \u0111ang n\u00f3i v\u1ec1 danh ti\u1ebfng th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n

              1. H\u1eadu s\u1ea3n xu\u1ea5t<\/li><\/ol>\n\n\n\n

                Sau khi thu \u00e2m \u0111o\u1ea1n phim, vi\u1ec7c \u0111\u1ea7u t\u01b0 v\u00e0o giao ti\u1ebfp n\u00e0y ph\u1ea3i \u0111\u01b0\u1ee3c ti\u1ebfp t\u1ee5c, th\u00f4ng qua qu\u00e1 tr\u00ecnh \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 h\u1eadu k\u1ef3. Ch\u1ecdn nh\u1ea1c n\u1ec1n v\u00e0 c\u00e1c y\u1ebfu t\u1ed1 h\u00ecnh \u1ea3nh \u0111\u1ec3 l\u00e0m n\u1ed5i b\u1eadt c\u00f3 th\u1ec3 thi\u1ebft l\u1eadp giai \u0111i\u1ec7u cho video c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n

                m\u1ed9t d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea3o tr\u00ec \u0111i\u1ec7n c\u00f4ng nghi\u1ec7p<\/strong><\/a> b\u1ea1n c\u00f3 th\u1ec3 mu\u1ed1n l\u00e0m n\u1ed5i b\u1eadt s\u1ef1 an to\u00e0n c\u1ee7a c\u00f4ng ty m\u00ecnh, gi\u1ed1ng nh\u01b0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u x\u00e0 ph\u00f2ng t\u00ecm c\u00e1ch thu h\u00fat kh\u00e1n gi\u1ea3 b\u1eb1ng video gia \u0111\u00ecnh. \u00c2m nh\u1ea1c l\u00fd t\u01b0\u1edfng qu\u1ea3n l\u00fd \u0111\u1ec3 thi\u1ebft l\u1eadp nh\u1eefng c\u1ea3m gi\u00e1c kh\u00e1c nhau.<\/p>\n\n\n\n

                1. th\u1eddi l\u01b0\u1ee3ng video<\/li><\/ol>\n\n\n\n

                  C\u00f4ng ch\u00fang nh\u1eadn th\u1ea5y s\u1ef1 c\u1ea1nh tranh gay g\u1eaft tr\u00ean internet \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a h\u1ecd v\u00e0 k\u00edch th\u01b0\u1edbc c\u1ee7a video c\u00f3 s\u1eb5n c\u00f3 th\u1ec3 gi\u00fap ng\u01b0\u1eddi d\u00f9ng ch\u1ecdn xem n\u1ed9i dung c\u1ee5 th\u1ec3.<\/p>\n\n\n\n

                  Tr\u01b0\u1edbc khi s\u1ef1 tuy\u1ec7t v\u1ecdng \u1eadp \u0111\u1ebfn, v\u00ec chi ti\u1ebft n\u00e0y kh\u00f4ng \u0111\u01b0\u1ee3c l\u00e0m n\u1ed5i b\u1eadt tr\u01b0\u1edbc \u0111\u00e2y, trong qu\u00e1 tr\u00ecnh s\u1ea3n xu\u1ea5t video, h\u00e3y bi\u1ebft r\u1eb1ng vi\u1ec7c ch\u1ec9nh s\u1eeda t\u1ed1t c\u00f3 th\u1ec3 ch\u00ednh x\u00e1c t\u00ecm ra nh\u1ecbp \u0111i\u1ec7u ho\u00e0n h\u1ea3o cho t\u00e1c ph\u1ea9m.<\/p>\n\n\n\n

                  Kh\u00f4ng k\u00e9m ph\u1ea7n quan tr\u1ecdng v\u00ec video \u0111\u1ea7y \u0111\u1ee7 20 ph\u00fat c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c chia th\u00e0nh nhi\u1ec1u ph\u1ea7n nh\u1ecf h\u01a1n, v\u1edbi m\u1ed7i ph\u1ea7n l\u00fd t\u01b0\u1edfng cho m\u1ed9t k\u00eanh kh\u00e1c nhau.<\/p>\n\n\n\n

                  C\u0169ng gi\u1ed1ng nh\u01b0 m\u1ed9t c\u1eeda h\u00e0ng trang tr\u00ed s\u1ea3n xu\u1ea5t qu\u1ea3ng c\u00e1o v\u1edbi c\u00e1c \u0111\u1ecbnh d\u1ea1ng kh\u00e1c nhau \u0111\u1ec3 qu\u1ea3ng c\u00e1o lan can k\u00ednh<\/strong><\/a>. Video th\u1ec3 ch\u1ebf c\u1ee7a c\u00f4ng ty n\u00e0y c\u00f3 th\u1ec3 c\u00f3 m\u1ed9t \u0111o\u1ea1n cho Youtube, m\u1ed9t \u0111o\u1ea1n kh\u00e1c cho Instagram, v.v.<\/p>\n\n\n\n

                  1. \u00c1p d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 ti\u1ebfp th\u1ecb kh\u00e1c<\/li><\/ol>\n\n\n\n

                    M\u1ed9t video th\u1ec3 ch\u1ebf c\u00f3 th\u1ec3 c\u00f3 m\u1ed9t s\u1ed1 m\u1ee5c ti\u00eau v\u00e0 \u0111\u1ed1i v\u1edbi m\u1ed7i \u0111\u1ec1 xu\u1ea5t, m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u00f3 th\u1ec3 l\u00e0 l\u00fd t\u01b0\u1edfng. Vi\u1ec7c s\u1eed d\u1ee5ng m\u1ed9t K\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng<\/em>, ch\u1eb3ng h\u1ea1n nh\u01b0 m\u1ed9t c\u1ee5m t\u1eeb h\u1ea5p d\u1eabn ho\u1eb7c m\u1ed9t li\u00ean k\u1ebft d\u1eabn \u0111\u1ebfn trang web c\u1ee7a c\u00f4ng ty c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t \u0111\u1ec1 xu\u1ea5t t\u1ed1t v\u1ec1 m\u1eb7t n\u00e0y.<\/p>\n\n\n\n

                    C\u0169ng nh\u01b0 thu\u00ea m\u1ed9t nh\u00e2n v\u1eadt c\u00f3 uy t\u00edn, ng\u01b0\u1eddi k\u1ebft n\u1ed1i v\u1edbi c\u00f4ng ch\u00fang v\u00e0 n\u00f3i v\u1ec1 l\u00fd t\u01b0\u1edfng c\u1ee7a c\u00f4ng ty, ngo\u00e0i c\u00e1c c\u00f4ng c\u1ee5 kh\u00e1c.<\/p>\n\n\n\n

                    1. Ph\u00e2n t\u00edch n\u1ed9i dung \u0111\u01b0\u1ee3c t\u1ea1o ra<\/li><\/ol>\n\n\n\n

                      H\u01a1n c\u1ea3 b\u01b0\u1edbc cu\u1ed1i c\u00f9ng, vi\u1ec7c ph\u00e2n t\u00edch n\u1ed9i dung v\u00e0 c\u00e1ch n\u00f3 g\u00e2y \u0111\u01b0\u1ee3c ti\u1ebfng vang v\u1edbi c\u00f4ng ch\u00fang l\u00e0 m\u1ed9t b\u01b0\u1edbc thi\u1ebft y\u1ebfu cho t\u01b0\u01a1ng lai c\u1ee7a c\u00f4ng ty v\u00e0 \u0111\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh v\u1ec1 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng t\u1ed1t nh\u1ea5t s\u1ebd \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng.<\/p>\n\n\n\n

                      Sau khi gi\u1edbi thi\u1ec7u b\u1ea3n th\u00e2n v\u1edbi c\u00f4ng ch\u00fang v\u00e0 n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a n\u00f3 \u0111\u00e3 \u0111\u01b0\u1ee3c c\u00f4ng ch\u00fang h\u1ea5p th\u1ee5, c\u00f4ng ty c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n t\u1ed1t h\u01a1n c\u00e1c d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh theo h\u01b0\u1edbng th\u01b0\u01a1ng m\u1ea1i, v\u00ec m\u1ed9t qu\u1ea3ng c\u00e1o t\u1eadp trung v\u00e0o ki\u1ec3m tra d\u00f2ng ch\u1ea3y<\/strong><\/a> \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n b\u1edfi c\u00f4ng ty, cho vi\u1ec7c x\u00e2y d\u1ef1ng m\u1ed9t gi\u1ebfng n\u01b0\u1edbc.<\/p>\n\n\n\n

                      \u01afu \u0111i\u1ec3m c\u1ee7a video th\u1ec3 ch\u1ebf<\/h2>\n\n\n\n

                      Sau khi l\u00e0m theo t\u1ea5t c\u1ea3 c\u00e1c b\u01b0\u1edbc s\u1ea3n xu\u1ea5t, \u0111\u00e3 \u0111\u1ebfn l\u00fac c\u00f4ng khai video th\u1ec3 ch\u1ebf c\u1ee7a b\u1ea1n v\u1edbi m\u1ed9t lo\u1ea1t l\u1ee3i \u00edch m\u00e0 n\u00f3 thu \u0111\u01b0\u1ee3c, ch\u1eb3ng h\u1ea1n nh\u01b0:<\/p>\n\n\n\n

                      • Th\u00fac \u0111\u1ea9y th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n;<\/li>
                      • Thu h\u00fat kh\u00e1n gi\u1ea3 c\u1ee7a b\u1ea1n;<\/li>
                      • Nh\u00e2n h\u00f3a c\u00f4ng ty c\u1ee7a b\u1ea1n;<\/li>
                      • C\u1ea3i thi\u1ec7n n\u1ed9i dung \u1ea3nh h\u01b0\u1edfng c\u1ee7a b\u1ea1n.<\/li><\/ul>\n\n\n\n

                        Do \u0111\u00f3, t\u1ea5t c\u1ea3 nh\u1eefng l\u1ee3i th\u1ebf n\u00e0y li\u00ean quan \u0111\u1ebfn vi\u1ec7c ti\u1ebfp nh\u1eadn th\u01b0\u01a1ng hi\u1ec7u t\u1ed1t h\u01a1n v\u1edbi c\u00f4ng ch\u00fang, x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 t\u0103ng c\u01b0\u1eddng m\u1ed1i quan h\u1ec7. \u0110i\u1ec1u n\u00e0y sau \u0111\u00f3 c\u00f3 th\u1ec3 t\u1ea1o \u0111i\u1ec1u ki\u1ec7n thu\u1eadn l\u1ee3i cho qu\u00e1 tr\u00ecnh truy\u1ec1n th\u00f4ng c\u00e1c s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n.<\/p>","protected":false},"excerpt":{"rendered":"

                        K\u1ef9 x\u1ea3o nghe nh\u00ecn l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng, th\u00fac \u0111\u1ea9y s\u1ef1 h\u1ea5p th\u1ee5 th\u00f4ng \u0111i\u1ec7p c\u00f3 trong<\/p>","protected":false},"author":1,"featured_media":2935,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,11],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/kevinbk.com\/wp-content\/uploads\/2021\/09\/pexels-photo-2041394.jpeg","_links":{"self":[{"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/posts\/2934"}],"collection":[{"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/comments?post=2934"}],"version-history":[{"count":3,"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/posts\/2934\/revisions"}],"predecessor-version":[{"id":16301,"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/posts\/2934\/revisions\/16301"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/media\/2935"}],"wp:attachment":[{"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/media?parent=2934"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/categories?post=2934"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}