{"id":2841,"date":"2021-06-04T16:30:29","date_gmt":"2021-06-04T16:30:29","guid":{"rendered":"http:\/\/kevinbk.com\/\/?p=2841"},"modified":"2022-10-07T20:17:27","modified_gmt":"2022-10-07T20:17:27","slug":"jornada-do-cliente-aprenda-como-conquistar-o-seu-publico","status":"publish","type":"post","link":"https:\/\/kevinbk.com\/vi\/khach-hang-hanh-trinh-hoc-cach-chinh-phuc-khan-gia-cua-ban\/","title":{"rendered":"H\u00e0nh tr\u00ecnh c\u1ee7a kh\u00e1ch h\u00e0ng: T\u00ecm hi\u1ec3u c\u00e1ch thu ph\u1ee5c kh\u00e1n gi\u1ea3 c\u1ee7a b\u1ea1n"},"content":{"rendered":"

Nhi\u1ec1u doanh nh\u00e2n v\u1eabn ch\u01b0a bi\u1ebft, nh\u01b0ng h\u00e0nh tr\u00ecnh c\u1ee7a kh\u00e1ch h\u00e0ng <\/strong>\u0111\u00f3 l\u00e0 to\u00e0n b\u1ed9 qu\u00e1 tr\u00ecnh m\u00e0 anh ta th\u1ef1c hi\u1ec7n t\u1eeb th\u1eddi \u0111i\u1ec3m anh ta ph\u00e1t hi\u1ec7n ra m\u1ed9t s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 anh ta c\u1ea7n, cho \u0111\u1ebfn th\u1eddi \u0111i\u1ec3m k\u1ebft th\u00fac giao d\u1ecbch mua.<\/p>\n\n\n\n

S\u1ef1 t\u01b0\u01a1ng t\u00e1c n\u00e0y l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft cho b\u1ea5t k\u1ef3 t\u1ed5 ch\u1ee9c n\u00e0o \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 quy\u1ebft \u0111o\u00e1n v\u1edbi doanh s\u1ed1 b\u00e1n h\u00e0ng c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n

H\u01a1n n\u1eefa, \u0111i\u1ec1u quan tr\u1ecdng c\u1ea7n n\u00f3i l\u00e0 h\u00e0nh tr\u00ecnh n\u00e0y kh\u00f4ng ph\u1ea3i l\u00e0 ng\u1eabu nhi\u00ean, v\u00ec c\u00f3 m\u1ed9t s\u1ed1 giai \u0111o\u1ea1n c\u1ee5 th\u1ec3 h\u00ecnh th\u00e0nh h\u00e0nh tr\u00ecnh c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n

Hi\u1ec3u c\u00e1ch ho\u1ea1t \u0111\u1ed9ng c\u1ee7a h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng<\/h2>\n\n\n\n

B\u1ea5t k\u1ec3 ph\u01b0\u01a1ng ti\u1ec7n n\u00e0o m\u00e0 c\u00f4ng ty c\u1ee7a b\u1ea1n ho\u1ea1t \u0111\u1ed9ng, nh\u01b0 \u0111\u00e3 n\u00f3i tr\u01b0\u1edbc \u0111\u00e2y, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i ngh\u0129 ra c\u00e1ch x\u00e1c \u0111\u1ecbnh v\u1ecb tr\u00ed c\u1ee7a m\u1ed7i ng\u01b0\u1eddi ti\u00eau d\u00f9ng trong h\u00e0nh tr\u00ecnh c\u1ee7a h\u1ecd.<\/p>\n\n\n\n

1 - H\u1ecdc t\u1eadp v\u00e0 kh\u00e1m ph\u00e1<\/h3>\n\n\n\n

\u1ede \u0111\u00e2y, ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111ang x\u00e1c \u0111\u1ecbnh r\u1eb1ng anh ta c\u00f3 m\u1ed9t v\u1ea5n \u0111\u1ec1 ho\u1eb7c c\u1ea7n gi\u1ea3i quy\u1ebft. Kho\u1ea3nh kh\u1eafc kh\u00e1m ph\u00e1 n\u00e0y \u0111\u00e1nh th\u1ee9c trong kh\u00e1ch h\u00e0ng s\u1ef1 t\u00f2 m\u00f2 v\u1ec1 c\u00e1ch gi\u1ea3i quy\u1ebft lo\u1ea1i t\u00ecnh hu\u1ed1ng n\u00e0y.<\/p>\n\n\n\n

L\u1ea7n li\u00ean h\u1ec7 \u0111\u1ea7u ti\u00ean n\u00e0y ph\u1ea3i h\u1ea5p d\u1eabn \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng ng\u01b0\u1eddi ti\u00eau d\u00f9ng duy tr\u00ec s\u1ef1 quan t\u00e2m \u0111\u1ebfn c\u00f4ng ty c\u1ee7a b\u1ea1n. \u0110\u1ed1i tho\u1ea1i c\u00e0ng \u00edt th\u01b0\u01a1ng m\u1ea1i, th\u00ec kh\u1ea3 n\u0103ng anh ta quan t\u00e2m \u0111\u1ebfn n\u1ed9i dung c\u00e0ng l\u1edbn.<\/p>\n\n\n\n

Th\u00f4ng th\u01b0\u1eddng, \u0111i\u1ec1u n\u00e0y x\u1ea3y ra khi anh \u1ea5y t\u00ecm th\u1ea5y trang c\u1ee7a b\u1ea1n b\u1eb1ng c\u00e1ch t\u00ecm ki\u1ebfm m\u1ed9t ch\u1ee7 \u0111\u1ec1 c\u1ee5 th\u1ec3. Tr\u00ean th\u1ef1c t\u1ebf, h\u1ed3 s\u01a1 kh\u00e1ch h\u00e0ng \u0111\u00e3 thay \u0111\u1ed5i r\u1ea5t nhi\u1ec1u trong nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, v\u00e0 m\u1ed9t trong nh\u1eefng thay \u0111\u1ed5i ch\u00ednh l\u00e0 kh\u00e1i ni\u1ec7m v\u1ec1 m\u1ed1i quan h\u1ec7 n\u00e0y.<\/p>\n\n\n\n

Trong nh\u1eefng tr\u01b0\u1eddng h\u1ee3p n\u00e0y, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i ngh\u0129 ra c\u00e1ch \u0111\u1ec3 s\u1eed d\u1ee5ng t\u1ed1t h\u01a1n c\u00e1c t\u00e0i nguy\u00ean c\u1ee7a b\u1ea1n, v\u00ec v\u1eady, khi ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u00ecm ki\u1ebfm, ch\u1eb3ng h\u1ea1n, b\u1ea1n s\u1ebd l\u00e0 t\u00ean m\u00e0 h\u1ecd t\u00ecm th\u1ea5y.<\/p>\n\n\n\n

Khi kh\u00e1ch h\u00e0ng t\u00ecm ki\u1ebfm th\u1ee9 g\u00ec \u0111\u00f3 trong c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm, c\u00e1c thu\u1eadt to\u00e1n ch\u1ecbu tr\u00e1ch nhi\u1ec7m v\u1ec1 n\u1ec1n t\u1ea3ng s\u1ebd th\u1ef1c hi\u1ec7n t\u00ecm ki\u1ebfm s\u00e2u trong c\u01a1 s\u1edf d\u1eef li\u1ec7u c\u1ee7a h\u1ecd, x\u00e1c \u0111\u1ecbnh c\u00e1c trang web v\u00e0 c\u1ed5ng th\u00f4ng tin c\u00f3 li\u00ean quan nh\u1ea5t \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u01b0a ra danh s\u00e1ch ch\u00ednh x\u00e1c cho kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n

N\u1ebfu trang c\u1ee7a b\u1ea1n n\u1eb1m trong s\u1ed1 nh\u1eefng trang \u0111\u1ea7u ti\u00ean xu\u1ea5t hi\u1ec7n, r\u1ea5t c\u00f3 th\u1ec3 ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1ebd xem trang \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh th\u00f4ng tin h\u1eefu \u00edch v\u00e0 ph\u00f9 h\u1ee3p cho gi\u1ea3i ph\u00e1p cho v\u1ea5n \u0111\u1ec1 c\u1ee7a h\u1ecd, t\u1eeb \u0111\u00f3 \u0111\u01b0a h\u1ecd \u0111\u1ebfn giai \u0111o\u1ea1n ti\u1ebfp theo c\u1ee7a h\u00e0nh tr\u00ecnh.<\/p>\n\n\n\n

2 - Nh\u00ecn nh\u1eadn v\u1ea5n \u0111\u1ec1<\/h3>\n\n\n\n

Khi ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u1ea1t \u0111\u1ebfn m\u1ed9t m\u1ee9c \u0111\u1ed9 hi\u1ec3u bi\u1ebft nh\u1ea5t \u0111\u1ecbnh v\u1ec1 v\u1ea5n \u0111\u1ec1 \u0111ang g\u1eb7p ph\u1ea3i v\u00e0 nhu c\u1ea7u v\u1ec1 gi\u1ea3i ph\u00e1p, h\u1ecd s\u1ebd ti\u1ebfn g\u1ea7n h\u01a1n \u0111\u1ebfn c\u00f4ng ty c\u1ee7a b\u1ea1n. \u0110i\u1ec1u n\u00e0y l\u00e0 do n\u1ed9i dung c\u1ee7a n\u00f3 l\u00e0 c\u01a1 b\u1ea3n \u0111\u1ec3 anh ta \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ef1 hi\u1ec3u bi\u1ebft n\u00e0y.<\/p>\n\n\n\n

Khi b\u1ea1n c\u00f3 th\u1ec3 ch\u1ee9ng minh r\u1eb1ng kh\u00e1ch h\u00e0ng c\u1ea7n m\u1ed9t s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 \u0111\u1ec3 gi\u1ea3i quy\u1ebft m\u1ed9t v\u1ea5n \u0111\u1ec1 n\u00e0o \u0111\u00f3 trong cu\u1ed9c s\u1ed1ng c\u1ee7a h\u1ecd, th\u00ec \u0111\u00f3 s\u1ebd tr\u1edf th\u00e0nh m\u1ed9t c\u01a1 h\u1ed9i kinh doanh. <\/p>\n\n\n\n

\u0110\u00f3 l\u00e0 b\u1edfi v\u00ec anh \u1ea5y s\u1ebd th\u00e2n thi\u1ebft h\u01a1n v\u1edbi c\u00f4ng ty c\u1ee7a b\u1ea1n v\u00ec m\u1ed1i quan h\u1ec7 \u0111\u00e3 t\u1ea1o ra tr\u01b0\u1edbc \u0111\u00f3 gi\u1eefa hai ng\u01b0\u1eddi.<\/p>\n\n\n\n

3 - C\u00e2n nh\u1eafc gi\u1ea3i ph\u00e1p<\/h3>\n\n\n\n

Giai \u0111o\u1ea1n th\u1ee9 ba c\u1ee7a cu\u1ed9c h\u00e0nh tr\u00ecnh \u0111\u01b0\u1ee3c tr\u00ecnh b\u00e0y b\u1eb1ng c\u00e1ch xem x\u00e9t c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1. \u0110\u00e2y l\u00e0 m\u1ed9t lo\u1ea1i t\u00e0i nguy\u00ean quan tr\u1ecdng, \u0111\u1eb7c bi\u1ec7t l\u00e0 v\u00ec c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n

\u0110\u00e2y l\u00e0 th\u1eddi \u0111i\u1ec3m \u0111\u1ec3 \u0111\u1ed9i ng\u0169 b\u00e1n h\u00e0ng c\u1ee7a b\u1ea1n h\u00e0nh \u0111\u1ed9ng, tr\u00ecnh b\u00e0y v\u1ec1 c\u00f4ng ty c\u1ee7a b\u1ea1n nh\u01b0 m\u1ed9t gi\u1ea3i ph\u00e1p ph\u00f9 h\u1ee3p v\u01b0\u1ee3t qu\u00e1 mong \u0111\u1ee3i c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ec3 h\u1ecd c\u00f3 th\u1ec3 khai th\u00e1c h\u1ebft ti\u1ec1m n\u0103ng c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n

4 - Quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng<\/h3>\n\n\n\n

Sau t\u1ea5t c\u1ea3 c\u00e1c b\u01b0\u1edbc, m\u1ed1i quan h\u1ec7 gi\u1eefa ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 th\u01b0\u01a1ng hi\u1ec7u s\u1ebd tr\u1edf n\u00ean r\u1ea5t v\u1eefng ch\u1eafc, gi\u00fap \u0111i \u0111\u1ebfn giai \u0111o\u1ea1n cu\u1ed1i c\u00f9ng c\u1ee7a h\u00e0nh tr\u00ecnh, n\u01a1i kh\u00e1ch h\u00e0ng quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng.<\/p>\n\n\n

\n
\"Jornada<\/figure><\/div>\n\n\n

C\u00f4ng ty c\u00f3 th\u1ec3 thu \u0111\u01b0\u1ee3c g\u00ec t\u1eeb cu\u1ed9c h\u00e0nh tr\u00ecnh?<\/h2>\n\n\n\n

Nhi\u1ec1u c\u00f4ng ty v\u1eabn ch\u01b0a hi\u1ec3u r\u00f5 ti\u1ec1m n\u0103ng c\u1ee7a vi\u1ec7c t\u1eebng b\u01b0\u1edbc kh\u00e1m ph\u00e1 h\u00e0nh tr\u00ecnh n\u00e0y, lu\u00f4n \u1edf g\u1ea7n ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 khuy\u1ebfn kh\u00edch anh ta tr\u1edf th\u00e0nh kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n

Lo\u1ea1i h\u00e0nh \u0111\u1ed9ng n\u00e0y l\u00e0 c\u01a1 b\u1ea3n v\u00e0 c\u00f3 th\u1ec3 t\u1ea1o ra m\u1ed9t s\u1ed1 l\u1ee3i \u00edch, v\u00ed d\u1ee5:<\/p>\n\n\n\n

Hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 kh\u00e1ch h\u00e0ng<\/h3>\n\n\n\n

Khi b\u1ea1n c\u00f3 th\u1ec3 hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 kh\u00e1ch h\u00e0ng v\u00e0 c\u00e1ch h\u1ecd giao ti\u1ebfp, b\u1ea1n c\u00f3 ti\u1ec1m n\u0103ng l\u1edbn h\u01a1n nhi\u1ec1u \u0111\u1ec3 \u0111\u00e1p \u1ee9ng k\u1ef3 v\u1ecdng c\u1ee7a h\u1ecd. M\u1ed9t c\u00f4ng ty quan t\u00e2m \u0111\u1ebfn suy ngh\u0129 c\u1ee7a kh\u00e1ch h\u00e0ng s\u1ebd \u0111\u1ecbnh gi\u00e1 n\u00f3.<\/p>\n\n\n\n

Lo\u1ea1i h\u00e0nh \u0111\u1ed9ng n\u00e0y \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 r\u1ea5t t\u1ed1t tr\u00ean th\u1ecb tr\u01b0\u1eddng v\u00e0 m\u1ecdi ng\u01b0\u1eddi c\u1ea3m th\u1ea5y c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng l\u00e0m theo nh\u1eefng g\u00ec b\u1ea1n \u0111\u01b0a ra v\u00ec lo\u1ea1i h\u00e0nh \u0111\u1ed9ng n\u00e0y, v\u00ec h\u1ecd c\u1ea3m th\u1ea5y \u0111\u01b0\u1ee3c c\u00f4ng ty hoan ngh\u00eanh, hi\u1ec3u \u0111\u01b0\u1ee3c t\u1ea7m quan tr\u1ecdng c\u1ee7a \u00fd ki\u1ebfn c\u1ee7a h\u1ecd.<\/p>\n\n\n\n

Tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 ch\u00ednh c\u1ee7a b\u1ea5t k\u1ef3 h\u00e0nh \u0111\u1ed9ng ti\u1ebfp th\u1ecb n\u00e0o, v\u00ec v\u1eady vi\u1ec7c \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m n\u00e0y l\u00e0 r\u1ea5t quan tr\u1ecdng. B\u1ea1n th\u1eadm ch\u00ed c\u00f3 th\u1ec3 t\u1ea1o ra m\u1ed9t l\u1eadp b\u1ea3n \u0111\u1ed3 n\u0103ng l\u1ef1c<\/strong> <\/strong>v\u00e0 t\u1ed1i \u01b0u h\u00f3a d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n

X\u00e1c \u0111\u1ecbnh c\u00e1c sai s\u00f3t trong su\u1ed1t qu\u00e1 tr\u00ecnh<\/h3>\n\n\n\n

Khi b\u1ea1n c\u00f3 m\u1ed9t k\u1ebft n\u1ed1i th\u1eb3ng th\u1eafn v\u00e0 c\u1edfi m\u1edf v\u1edbi kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh, vi\u1ec7c x\u00e1c \u0111\u1ecbnh b\u1ea5t k\u1ef3 lo\u1ea1i sai s\u00f3t ho\u1eb7c t\u1eafc ngh\u1ebdn n\u00e0o trong quy tr\u00ecnh c\u1ee7a b\u1ea1n s\u1ebd d\u1ec5 d\u00e0ng h\u01a1n nhi\u1ec1u. B\u1eb1ng c\u00e1ch \u0111\u00f3, b\u1ea1n s\u1ebd c\u00f3 th\u1ec3 gi\u1ea3i quy\u1ebft c\u00e1c y\u1ebfu t\u1ed1 n\u00e0y nhanh h\u01a1n nhi\u1ec1u.<\/p>\n\n\n\n

\u0110i\u1ec1u n\u00e0y cu\u1ed1i c\u00f9ng s\u1ebd c\u00f3 gi\u00e1 tr\u1ecb l\u1edbn \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng. B\u1eb1ng c\u00e1ch th\u1ec3 hi\u1ec7n \u00fd ch\u00ed t\u1ed5 ch\u1ee9c v\u00e0 ng\u0103n n\u1eafp, anh ta c\u00f3 th\u1ec3 c\u1ea3m nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 v\u1eefng ch\u1eafc trong ho\u1ea1t \u0111\u1ed9ng c\u1ee7a c\u00f4ng ty v\u00e0 ti\u1ebfp t\u1ee5c ngay c\u1ea3 khi g\u1eb7p tr\u1edf ng\u1ea1i.<\/p>\n\n\n\n

M\u1ee5c ti\u00eau ch\u00ednh c\u1ee7a b\u1ea1n ph\u1ea3i l\u00e0 c\u00f3 th\u1ec3 t\u1ea1o ra m\u1ed9t h\u00e0nh tr\u00ecnh th\u1ecfa m\u00e3n t\u1eeb \u0111\u1ea7u \u0111\u1ebfn cu\u1ed1i cho kh\u00e1ch h\u00e0ng, do \u0111\u00f3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng h\u1ecd s\u1ebd tr\u1edf th\u00e0nh kh\u00e1ch h\u00e0ng th\u01b0\u1eddng xuy\u00ean trong c\u00f4ng ty c\u1ee7a b\u1ea1n, th\u00f4ng qua l\u00f2ng trung th\u00e0nh.<\/p>\n\n\n\n

gi\u1ea3m chi ph\u00ed<\/h3>\n\n\n\n

B\u1ea5t k\u1ef3 c\u00f4ng ty n\u00e0o mu\u1ed1n c\u00f3 m\u1ed9t k\u1ebft qu\u1ea3 t\u1ed1t h\u01a1n n\u00ean quan t\u00e2m \u0111\u1ebfn y\u1ebfu t\u1ed1 n\u00e0y. Ngo\u00e0i vi\u1ec7c \u0111\u1ea1t \u0111\u01b0\u1ee3c l\u1ee3i nhu\u1eadn, vi\u1ec7c gi\u1ea3m quy tr\u00ecnh, chi ph\u00ed truy\u1ec1n th\u00f4ng v\u00e0 ti\u1ebfp th\u1ecb l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft.<\/p>\n\n\n\n

C\u00f3 nhi\u1ec1u c\u00e1ch \u0111\u1ec3 gi\u1ea3m chi ph\u00ed c\u1ee7a m\u1ed9t c\u00f4ng ty, nh\u01b0ng giao ti\u1ebfp l\u00e0 ch\u00eca kh\u00f3a. B\u1eb1ng c\u00e1ch theo d\u00f5i h\u00e0nh tr\u00ecnh mua h\u00e0ng c\u1ee7a kh\u00e1ch h\u00e0ng, b\u1ea1n s\u1ebd x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c m\u1ed9t s\u1ed1 n\u00fat th\u1eaft quy tr\u00ecnh, c\u00f3 th\u1ec3 chi ti\u00eau nhi\u1ec1u h\u01a1n m\u1ee9c c\u1ea7n thi\u1ebft.<\/p>\n\n\n\n

B\u1eb1ng c\u00e1ch n\u00e0y, b\u1ea1n s\u1ebd c\u1ee7ng c\u1ed1 d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh v\u00e0 t\u1eadp trung v\u00e0o nh\u1eefng g\u00ec th\u1ef1c s\u1ef1 quan tr\u1ecdng \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 ng\u00e0y c\u00e0ng t\u1ed1t h\u01a1n v\u1ec1 m\u1eb7t ti\u1ebft ki\u1ec7m gi\u00e1 tr\u1ecb, s\u1eed d\u1ee5ng giao ti\u1ebfp l\u00e0m ch\u1ea5t x\u00fac t\u00e1c ch\u00ednh cho s\u1ef1 c\u1ea3i ti\u1ebfn n\u00e0y.<\/p>\n\n\n

\n
\"Jornada<\/figure><\/div>\n\n\n

L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 l\u1eadp m\u1ed9t b\u1ea3n \u0111\u1ed3 c\u1ee7a cu\u1ed9c h\u00e0nh tr\u00ecnh n\u00e0y?<\/h2>\n\n\n\n

T\u00ecm hi\u1ec3u qu\u00e1 tr\u00ecnh h\u00e0nh tr\u00ecnh c\u1ee7a ng\u01b0\u1eddi mua kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh kh\u00f3, nh\u01b0ng n\u00f3 ph\u1ee9c t\u1ea1p \u1edf \u0111i\u1ec3m b\u1ea1n c\u1ea7n ch\u00fa \u00fd m\u1ed9t s\u1ed1 chi ti\u1ebft \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 g\u1ea7n v\u1edbi nh\u1eefng g\u00ec b\u1ea1n mong \u0111\u1ee3i.<\/p>\n\n\n\n

V\u1ec1 \u0111i\u1ec1u n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 ch\u00fa \u00fd \u0111\u1ebfn m\u1ed9t s\u1ed1 ph\u01b0\u01a1ng ph\u00e1p hay r\u1ea5t h\u1eefu \u00edch \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh h\u00e0nh tr\u00ecnh mua h\u00e0ng c\u1ee7a kh\u00e1ch h\u00e0ng c\u1ee7a c\u00f4ng ty b\u1ea1n.<\/p>\n\n\n\n

t\u1ea1o c\u00e1 t\u00ednh<\/h3>\n\n\n\n

T\u00ednh c\u00e1ch l\u00e0 c\u00e1ch ch\u00ednh \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh r\u1eb1ng b\u1ea1n \u0111ang \u0111i \u0111\u00fang h\u01b0\u1edbng v\u1ec1 lo\u1ea1i c\u00f4ng vi\u1ec7c b\u1ea1n \u0111ang tr\u00ecnh b\u00e0y. \u0110\u00f3 l\u00e0 m\u1ed9t con s\u1ed1 h\u01b0 c\u1ea5u, d\u1ef1a tr\u00ean c\u00e1c t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 v\u1edbi nh\u1eefng ng\u01b0\u1eddi ti\u00eau d\u00f9ng quan t\u00e2m \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng kinh doanh.<\/p>\n\n\n\n

M\u1ed9t nh\u00e2n v\u1eadt l\u00e0 m\u1ed9t con s\u1ed1 r\u1ea5t chi ti\u1ebft, v\u00ec v\u1eady b\u1ea1n c\u00f3 th\u1ec3 h\u01b0\u1edbng d\u1eabn h\u1ecd qua to\u00e0n b\u1ed9 h\u00e0nh tr\u00ecnh mua h\u00e0ng v\u00e0 hi\u1ec3u m\u1ed9t s\u1ed1 chi ti\u1ebft ch\u00ednh c\u1ee7a n\u00f3, c\u0169ng nh\u01b0 th\u1eed nghi\u1ec7m c\u00e1c k\u1ef9 thu\u1eadt b\u00e1n h\u00e0ng v\u1edbi con s\u1ed1 \u0111\u00f3.<\/p>\n\n\n\n

B\u01b0\u1edbc \u0111\u1ea7u ti\u00ean l\u00e0 t\u1ea1o ra m\u1ed9t cu\u1ed9c s\u1ed1ng cho t\u00ednh c\u00e1ch c\u1ee7a b\u1ea1n. V\u00ec v\u1eady, b\u1ea1n ph\u1ea3i ch\u00fa \u00fd \u0111\u1ebfn m\u1ed9t lo\u1ea1t c\u00e1c y\u1ebfu t\u1ed1 nh\u01b0 h\u1ecd t\u00ean, tu\u1ed5i, \u0111\u1ecba ch\u1ec9, ngh\u1ec1 nghi\u1ec7p, ngo\u00e0i ra c\u00f2n nhi\u1ec1u chi ti\u1ebft kh\u00e1c \u0111\u1ec3 t\u1ea1o cho nh\u00e2n v\u1eadt c\u1ee7a b\u1ea1n m\u1ed9t h\u00ecnh th\u1ec3.<\/p>\n\n\n\n

Tuy nhi\u00ean, \u0111i\u1ec3m kh\u00e1c bi\u1ec7t l\u1edbn c\u1ee7a c\u00f4ng c\u1ee5 n\u00e0y l\u00e0 khi b\u1ea1n l\u00e0m vi\u1ec7c d\u1ef1a tr\u00ean t\u00e2m l\u00fd c\u1ee7a c\u00f4 \u1ea5y. C\u00f3 th\u1ec3 h\u00ecnh dung m\u1ed9t lo\u1ea1t c\u00e1c t\u01b0\u01a1ng t\u00e1c quan tr\u1ecdng th\u00f4ng qua lo\u1ea1i h\u00e0nh \u0111\u1ed9ng n\u00e0y, ch\u1eb3ng h\u1ea1n nh\u01b0:<\/p>\n\n\n\n

  • Mong mu\u1ed1n;<\/li>
  • s\u1ee3 h\u00e3i;<\/li>
  • M\u00f4 h\u00ecnh ti\u00eau d\u00f9ng;<\/li>
  • C\u00e1c v\u1ea5n \u0111\u1ec1 c\u00e1 nh\u00e2n (gi\u1edbi t\u00ednh, t\u00f4n gi\u00e1o, trong s\u1ed1 nh\u1eefng v\u1ea5n \u0111\u1ec1 kh\u00e1c).<\/li><\/ul>\n\n\n\n

    T\u00ednh c\u00e1ch c\u1ee7a b\u1ea1n c\u00e0ng chi ti\u1ebft, b\u1ea1n c\u00e0ng c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c c\u00e1c b\u01b0\u1edbc t\u1ea1o n\u00ean h\u00e0nh tr\u00ecnh mua h\u00e0ng.<\/p>\n\n\n\n

    T\u00ednh to\u00e1n th\u1eddi gian h\u00e0nh tr\u00ecnh<\/h3>\n\n\n\n

    \u0110\u00e2y l\u00e0 m\u1ed9t b\u01b0\u1edbc quan tr\u1ecdng. Vi\u1ec7c x\u00e1c \u0111\u1ecbnh kho\u1ea3ng th\u1eddi gian c\u1ee7a h\u00e0nh tr\u00ecnh mua h\u00e0ng ph\u1ee5 thu\u1ed9c r\u1ea5t nhi\u1ec1u v\u00e0o d\u1ecbch v\u1ee5 ho\u1eb7c s\u1ea3n ph\u1ea9m b\u1ea1n \u0111ang cung c\u1ea5p, v\u00ec y\u1ebfu t\u1ed1 n\u00e0y t\u00ednh r\u1ea5t nhi\u1ec1u trong c\u00f4ng vi\u1ec7c thuy\u1ebft ph\u1ee5c v\u00e0 thuy\u1ebft tr\u00ecnh.<\/p>\n\n\n\n

    Tuy nhi\u00ean, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 b\u1ea1n ph\u1ea3i x\u00e1c \u0111\u1ecbnh r\u00f5 lo\u1ea1i h\u00ecnh b\u00e1n h\u00e0ng m\u00e0 b\u1ea1n mu\u1ed1n. \u0110\u1ed1i v\u1edbi m\u1ed9t s\u1ea3n ph\u1ea9m chuy\u1ec3n \u0111\u1ed9ng nhanh m\u00e0 b\u1ea1n mong \u0111\u1ee3i kh\u00e1ch h\u00e0ng ti\u00eau th\u1ee5 nhi\u1ec1u l\u1ea7n, l\u00fd t\u01b0\u1edfng l\u00e0 b\u1ea1n n\u00ean c\u00f3 th\u1eddi gian nhanh h\u01a1n trong su\u1ed1t h\u00e0nh tr\u00ecnh.<\/p>\n\n\n\n

    \u0110i\u1ec1u t\u01b0\u01a1ng t\u1ef1 c\u0169ng kh\u00f4ng \u00e1p d\u1ee5ng cho c\u00e1c y\u1ebfu t\u1ed1 kh\u00e1c, ch\u1eb3ng h\u1ea1n nh\u01b0 b\u1ea5t \u0111\u1ed9ng s\u1ea3n v\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m kh\u00e1c c\u00f3 chi ph\u00ed \u0111\u1ea7u t\u01b0 r\u1ea5t cao, kh\u00f4ng th\u1ec3 khai th\u00e1c t\u1ed1t h\u01a1n t\u1ea5t c\u1ea3 c\u00e1c ngu\u1ed3n l\u1ef1c s\u1eb5n c\u00f3.<\/p>\n\n\n\n

    Bi\u1ebft n\u01a1i l\u00e0m vi\u1ec7c<\/h3>\n\n\n\n

    Ng\u00e0y nay, internet cho ph\u00e9p b\u1ea1n c\u00f3 m\u1eb7t \u1edf nhi\u1ec1u n\u01a1i c\u00f9ng m\u1ed9t l\u00fac.<\/p>\n\n\n\n

    X\u00e1c \u0111\u1ecbnh c\u00e1c h\u00ecnh th\u1ee9c giao ti\u1ebfp ph\u1ed5 bi\u1ebfn nh\u1ea5t v\u1edbi kh\u00e1ch h\u00e0ng gi\u00fap b\u1ea1n ti\u1ebfp x\u00fac nhi\u1ec1u h\u01a1n v\u1edbi h\u1ecd, do \u0111\u00f3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn h\u00e0nh tr\u00ecnh mua h\u00e0ng.<\/p>\n\n\n\n

    Cho d\u00f9 \u0111\u00f3 l\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i, blog ho\u1eb7c c\u00e1c ngu\u1ed3n th\u00f4ng tin kh\u00e1c, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i theo d\u00f5i.<\/p>\n\n\n\n

    C\u00e2n nh\u1eafc cu\u1ed1i c\u00f9ng<\/h2>\n\n\n\n

    H\u00e0nh tr\u00ecnh c\u1ee7a kh\u00e1ch h\u00e0ng l\u00e0 m\u1ed9t b\u01b0\u1edbc c\u01a1 b\u1ea3n \u0111\u1ed1i v\u1edbi h\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi, ch\u1ee7 y\u1ebfu l\u00e0 v\u00ec ti\u1ec1m n\u0103ng t\u01b0\u01a1ng t\u00e1c v\u00e0 chuy\u1ec3n \u0111\u1ed5i th\u00e0nh doanh s\u1ed1 b\u00e1n h\u00e0ng. Hi\u1ec3u r\u00f5 t\u1eebng b\u01b0\u1edbc c\u1ee7a h\u00e0nh tr\u00ecnh n\u00e0y l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft \u0111\u1ec3 b\u1ea1n chinh ph\u1ee5c \u0111\u01b0\u1ee3c m\u1ed9t kh\u00f4ng gian t\u1ed1t tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n

    Khi c\u00f4ng ty c\u1ee7a b\u1ea1n t\u1eadn d\u1ee5ng c\u01a1 h\u1ed9i \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c y\u1ebfu t\u1ed1 \u0111\u00e0m ph\u00e1n trong su\u1ed1t h\u00e0nh tr\u00ecnh, b\u1ea1n c\u00f3 th\u1ec3 chuy\u1ec3n \u0111\u1ed5i quy tr\u00ecnh th\u00e0nh m\u1ed9t \u0111i\u1ec1u g\u00ec \u0111\u00f3 hi\u1ec7u qu\u1ea3 h\u01a1n nhi\u1ec1u, do \u0111\u00f3 \u0111\u1ea3m b\u1ea3o v\u1ecb tr\u00ed c\u1ee7a b\u1ea1n tr\u00ean th\u1ecb tr\u01b0\u1eddng v\u00e0 cung c\u1ea5p ch\u1ea5t l\u01b0\u1ee3ng trong vi\u1ec7c gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1.<\/p>","protected":false},"excerpt":{"rendered":"

    Nhi\u1ec1u doanh nh\u00e2n v\u1eabn kh\u00f4ng bi\u1ebft \u0111i\u1ec1u \u0111\u00f3, nh\u01b0ng h\u00e0nh tr\u00ecnh c\u1ee7a kh\u00e1ch h\u00e0ng l\u00e0 to\u00e0n b\u1ed9 qu\u00e1 tr\u00ecnh h\u1ecd l\u00e0m t\u1eeb l\u00fac n\u00e0y<\/p>","protected":false},"author":1,"featured_media":216,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/kevinbk.com\/wp-content\/uploads\/2019\/01\/discurso.jpg","_links":{"self":[{"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/posts\/2841"}],"collection":[{"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/comments?post=2841"}],"version-history":[{"count":1,"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/posts\/2841\/revisions"}],"predecessor-version":[{"id":3718,"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/posts\/2841\/revisions\/3718"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/media\/216"}],"wp:attachment":[{"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/media?parent=2841"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kevinbk.com\/vi\/wp-json\/wp\/v2\/categories?post=2841"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}