{"id":2922,"date":"2021-08-23T14:06:02","date_gmt":"2021-08-23T14:06:02","guid":{"rendered":"http:\/\/kevinbk.com\/\/?p=2922"},"modified":"2021-08-23T14:14:54","modified_gmt":"2021-08-23T14:14:54","slug":"trafego-pago-conheca-as-vantagens-e-como-realizar-essa-estrategia","status":"publish","type":"post","link":"https:\/\/kevinbk.com\/en\/paid-traffic-know-the-benefits-and-how-to-perform-this-strategy\/","title":{"rendered":"Paid traffic: Know the advantages and how to carry out this strategy"},"content":{"rendered":"
One way to increase the results of a brand, while investing in specific and effective strategies is to use the paid traffic<\/a><\/strong>. When it is done carefully and thinking of the best tactics, it can ensure the company's development.<\/p>\n\n\n\n Furthermore, it is very important, because it guarantees that the public will have access to the posted content, promoting results for the campaigns. Remember, you need to ensure that people access what's on offer. <\/p>\n\n\n\n Thus, it is a very favorable strategy for new companies or companies that are consolidating, as it can help them acquire a qualified audience. <\/p>\n\n\n\n Before understanding what it means to buy traffic, it is necessary to understand the concept of website traffic. Basically, it refers to the amount of hits on a page, which is very important for the digital marketing of a given company.<\/p>\n\n\n\n With this, it is possible to understand that making paid traffic is related to the purchase of strategies that guarantee the attraction of users to that page. <\/p>\n\n\n\n In other words, a brand invests a certain amount of value in a strategically chosen font, which guarantees a displacement of a greater number of visitors to the site. This happens through advertisements on certain outreach channels. <\/p>\n\n\n\n Another situation is for a company to pay for the platform to promote the publication, gaining prominence and relevance within search engines or social networks<\/a>. However, there is also the possibility to pay in relation to the number of clicks.\u00a0<\/p>\n\n\n\n Thus, it is essential to emphasize that for this strategy to work, it is not only necessary to pay for it, it is essential to ensure that the site itself is of quality.<\/p>\n\n\n\n This means that the content posted needs to be of quality, as well as being a reliable site. That's because the platforms responsible for promoting the page evaluate these things in order to improve the user experience. <\/p>\n\n\n\n Attracting traffic to a website can be a strategy used in different ways, with different goals. One is through organic traffic. <\/p>\n\n\n\n The main and clearest difference between these two types of traffic is the cost, in which the organic one has no direct cost. Therefore, it provides the attraction of customers naturally. <\/p>\n\n\n\nDifference between paid and organic traffic<\/h2>\n\n\n\n